Pandora

Pandora’s subscription service in testing, “redefines what premium could and should be”

After recently refreshing its brand identity, the popular Internet radio service Pandora today officially announced its upcoming on-demand music service, simply called Premium, which the company says is going to redefine what “premium” could and should be.

Pandora Premium, “an effortless and flexible experience for all subscribers,” includes features that tune into each listener’s individuality while leveraging its deep knowledge of musical data.