Steve Jobs

In his own words: Steve Jobs was surprised by App Store’s early success

Steve Jobs

Soon after the opening of the App Store in 2008, The Wall Street Journal sat down with the late Apple CEO Steve Jobs to discuss the store and future of the company. To celebrate the 10th anniversary of the online store, it recently published (along with The Information) both the audio and transcript of the interview with Jobs. The historical record shows even Jobs was surprised by the App Store's immediate success. Here are some key highlights from the interview, which was held on Aug. 7, 2008.

Apple Park sunset footage shows entrance to Steve Jobs Theater with its lobby lights on

Drone pilot Duncan Sinfield last Saturday published new aerial footage of the 175-acre Apple Park site on his YouTube channel, offering a glimpse at the entrance into the Steve Jobs Theater with its lobby light on.

“Opening day is getting closer at Apple Park, landscaping and road-striping are not the only things wrapping up,” reads the video's description.

Located atop a hill at one of the highest points of the upcoming campus, the Steve Jobs Theater sports the world's largest freestanding carbon-fiber rooftop.

Featuring glass staircase spiraling downward to an underground 1,000-people auditorium, the Theater will be used for corporate meetings and Apple media events, meaning the unveiling of iPhone 8 will most likely take place there.

https://www.youtube.com/watch?v=YgzZnfAqLW8

“Steve’s vision for Apple stretched far beyond his time with us. He intended Apple Park to be the home of innovation for generations to come,” said Tim Cook in April.

The video revels significant progress being continually made on the main ring-shaped building, offering a nice look at the main atrium with its floor-to-ceiling glass doors.

Landscaping work will continue for a few months after offices in the main ring-shaped building are completed. Since April, employees have been gradually moving into Apple Park.

Steve Jobs originally thought Genius Bar would never work

When Apple's former retail chief Ron Johnson presented the idea for tech support stations—dubbed Genius Bar—that would be located inside the company's brick-and-mortar stores, Steve Jobs loathed the concept and thought it would never work.

“I remember the day I came in and told Steve about the Genius Bar idea and he says, ‘That’s so idiotic! It’ll never work!’”, Johnson told Recode.