The popular Swedish music-streaming startup, Spotify, has just purchased The Echo Nest, a music intelligence company in the business of synthesizing billions of data points and transforming them "into musical understanding to power smarter music applications for our customers".
And just who those customers might be? Well, the startup powers a myriad of music services, among them Spotify rivals like Rdio, iHeartRadio, Nokia MixRadio, Twitter Music and others so this is clearly a well played move on Spotify's part.
While The Echo Nest will meet all contractual obligations to all customers, Spotify's Graham James made it clear his company will scrutinize these relationships and "determine the next business steps"...