Apple is likely to roll out an upcoming new Single Sign-On feature, which was announced back at WWDC 2016, alongside public releases of iOS 10.2 for the iPhone, iPod touch and iPad and the tvOS 10.1 software update for the fourth-generation Apple TV.
Ahead of the feature's debut later this month, the App Store is now highlighting apps with Single-Sing On support via a special section. Single Sign-On remembers a user's cable credentials for use in compatible video apps.