Following Apple Pay’s recent arrival in European countries Hungary and Luxembourg, as well as its launch on the New York City subway, the mobile payment service is now available to customers in The Netherlands, a 17 million people country, with Dutch bank ING.
As promised, Apple Pay is now available in Hungary and Luxembourg, marking its 36th and 37th markets, respectively. The mobile payment system is now within spitting distance of Apple’s self-imposed goal of having it up and running in 40 markets by the end of this year.
The unexpected launch of Apple Pay in the 340,000 people Nordic nation came earlier today with initial support from the country’s two major financial institutions. The iPhone maker’s self-imposed goal calls for bringing Apple Pay to forty countries before year-end