Apple rumored to unveil rebranded Beats Music service in February

By Cody Lee on Sep 23, 2014

Following up on yesterday’s news that Apple is looking to sunset the Beats Music brand, Recode reports today that Apple has picked a timeframe for when it wants to unveil the new service. The site says it hopes to make the introduction sometime in early February, possibly time to the Grammy Awards.

Recode’s John Paczkowski hedges on the claim, calling it “a guess backed up by some industry scuttlebutt,” but given his track record in predicting Apple’s plans, we’d be crazy not to pay attention. The one thing he hasn’t heard, however, is what the company plans on calling the new subscription service. Read More

 

Apple reportedly looking to shut down Beats Music [updated]

By Cody Lee on Sep 22, 2014

Apple is looking to shut down its Beats Music streaming service, according to a new report from TechCrunch. Citing “several prominent employees” at both companies, the outlet says that many Beats engineers have already been pulled off the product, and moved on to other projects.

If true, such a move would be interesting considering the public praise Apple and its execs—namely Tim Cook and Eddy Cue—have given the service. It also recently added Beats Music to the ‘Apps by Apple’ section in the App Store, and launched a new Beats Music channel on Apple TV. Read More

 

Tim Cook talks Steve Jobs, Beats buyout and more in Charlie Rose interview

By Cody Lee on Sep 12, 2014

Apple CEO Tim Cook is making the media rounds this week, following his company’s big product unveiling event on Tuesday. He’s spoken with ABC, The Wall Street Journal and several other outlets, and today he has popped up in an interview on PBS’ The Charlie Rose Show.

It’s a two-part interview, with the first segment airing today, and PBS has just posted a handful of clips from the conversation to YouTube. In them, Cook talks to Charlie about a wide range of topics, including Steve Jobs, Apple’s Beats acquisition, and its future plans for TV. Read More

 

Apple Stores shave 10 percent off Beats by Dr. Dre headphones until Saturday

By Christian Zibreg on Aug 17, 2014

Apple’s short-term strategy regarding the $3 billion buy of Beats Electronics and Beats Music is starting to take shape with each passing day.

Not only is it actively advertising and selling Beats products through its brick-and-mortar locations and online retail stores, but now the California firm has shaved a cool 10 percent off all Beats by Dr. Dre headphones and assorted accessories.

This is virtually an unheard-of move — the company rarely discounts its own products by more than a meager few percents.

I’d say that it’s kinda interesting seeing the maker of overpriced gadgets — as haters usually diss Apple — actually bring the overpriced Beats by Dr. Dre headphones to more bearable levels… Read More

 

Apple adds Beats Music to ‘Apps Made by Apple’ section in App Store

By Cody Lee on Aug 15, 2014

Following its addition to the ‘new user’ prompt in the App Store earlier this week, Apple has added the Beats Music iOS client to the ‘Apps Made by Apple‘ section of its digital storefront. The move comes just two weeks after the two companies made the acquisition official.

If you’ve never seen the section, you can find it in under the Quick Links portal of the App Store—either on the right-hand side of the desktop version, or the very bottom of the iPhone version. And it houses a number of Apple’s iOS apps including iBooks, Podcasts, and Remote… Read More

 

Beats Music posts video celebrating Spike Lee’s ‘Do the Right Thing’ film

By Cody Lee on Aug 14, 2014

Apple’s recently acquired Beats Music has posted a new video on its YouTube channel this evening. The 22-minute-long clip is called ‘Do The Right Thing 25 Year Anniversary: A Beats Music Experience,’ and it’s a documentary that revisits the cast and location of Spike Lee’s popular film.

As the name suggests, the video celebrates the 25th anniversary of ‘Do The Right Thing,’ a 1989 film about the consequences of hate and bigotry in the Bedford-Stuyvesant section of Brooklyn, New York. The movie was controversial, but received critical acclaim and a number of major awards… Read More

 

Shazam testing Beats Music integration

By Christian Zibreg on Aug 13, 2014

When Apple unleashes iOS 8 for public consumption come this Fall, music lovers will be invited to take advantage of Siri’s new and awesomely seamless Shazam integration which lets you identify songs playing nearby simply by asking “what’s playing”.

According to eagle-eyed reporters, it appears that Shazam has now added Beats Music integration to their free iPhone and iPad appRead More

 

Apple now promoting Beats Music to new iOS device owners

By Christian Zibreg on Aug 12, 2014

Back in September of last year, Apple started giving away its own iPhone and iPad apps to new iOS device owners.

To refresh your memory, the previously paid software such as Pages, Numbers, Keynote, iMovie and iPhoto — along with Apple’s free apps like Remote, iBooks, GarageBand, Podcasts, Find My iPhone, Find My Friends and iTunes U — appears as an offer when the App Store is opened for the first time on a newly-purchased iPhone, iPod touch or iPad.

You can now put Beats Music on this list as Apple has started to actively promote the on-demand streaming music service to iOS device owners… Read More

 

Beats by Dr. Dre products get featured on Online Apple Store

By Christian Zibreg on Aug 7, 2014

After officially welcoming Beats to the family last week, Apple has now given the Beats by Dr. Dre range its own dedicated section on the Online Apple Store.

Found under the new ‘Beats by Dr. Dre’ section found under the Accessories link, the Beats sub-section has even gotten a prominent placement on the navigation bar at the top, joining other sections such as ‘All Accessories,’ ‘Apple Accessories,’ ‘Exclusives,’ ‘Now Trending,’ and ‘Gift Cards’.

The online store seems to be carrying the complete range of the popular Beats by Dr. Dre line of accessories and headphones… Read More

 

Siri joins Beats Pill mascots in new ‘Apple and Beats’ spot

By Cody Lee on Aug 1, 2014

Beats Electronics posted a new video to its Twitter account this evening called ‘Apple and Beats.’ The ad appears to be a continuation of today’s celebration festivities, but oddly enough, no one in the spot actually gets to celebrate.

The clip features Beats Pill mascots Mikey and Tina, and Apple’s sassy digital assistant Siri. Apparently Dr. Dre is throwing a party to mark the Beats deal being completed, but Siri won’t give up directions because it’s by “invitation-only.” Read More

 

Beats Music CEO Ian Rogers to head iTunes Radio at Apple

By Cody Lee on Aug 1, 2014

Following the completion of Apple’s Beats acquisition today, the Wall Street Journal reports on a major position appointment for the two companies. Apparently, Beats Music CEO Ian Rogers (left) has been assigned to lead Apple’s iTunes Radio team.

Citing sources familiar with the situation, the outlet says that Rogers will head up both streaming services at the company. He’s been tasked with creating cohesion between the two offerings, to better compete with services like Pandora and SpotifyRead More

 

Apple officially welcomes Beats to the family

By Cody Lee on Aug 1, 2014

It’s been just over 2 months since Apple announced that it would be acquiring Beats Electronics for $3 billion. And although the deal wasn’t expected to be completed until September, the Cupertino company is clearly ready to officially welcome Beats to the family.

Apple this morning posted a link on the homepage of its website to a new portal called ‘Welcome Beats,’ which features a brief message about the merger. Likewise, a message has been posted on Beats’ homepage regarding the acquisition and upcoming changes… Read More

 

Apple reportedly laying off some Beats staff, transitioning Beats Music to iTunes servers

By Christian Zibreg on Jul 30, 2014

Apple’s $3 billion acquisition of Beats Music, a music-streaming service, and Beats Electronics, a highly lucrative premium headphone business, is nearing its completion.

Monday, the European Commission okayed the deal, saying it won’t stifle competition in Europe.

Though still pending regulatory approval in the United States, Apple is expecting to complete the purchase by the end of September.

Analyzing the inner workings of the Cupertino firm in the wake of the Beats acquisition, a reputable publication has shed more light on the transition phase and behind-the-scenes moves… Read More

 

Beats Music gains Tune Your Taste, Sentence History, Verified Badges and more

By Christian Zibreg on Jul 28, 2014

Beats Music, a music-streaming service that uses a combination of algorithms and good ol’ human curation to make it easy to enjoy music based on your location, activities and other criteria, has just been updated with several new features.

The free iPhone and iPad app, now sitting at version 2.2, has brought out the ability to further tailor music to your tastes by changing your favorite genres and artists.

And, folks can now view their most recently played songs from The Sentence. Also, avoiding fake profiles is easier than ever because the app now has verified profiles – just look for a new red checkmark indicating a profile has been “certified as legit by Beats”Read More

 
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