By Christian Zibreg on Nov 27, 2014
In addition to a new iPhone 6 television commercial featuring Tonight Show host Jimmy Fallon, Justin Timberlake and voice messaging in iOS 8’s Messages app, Apple and Beats (which got snapped up by the iPhone maker for $3 billion earlier this year) kicked off a new #SoloSelfie thingy.
In a nutshell, it’s a campaign that promotes the Solo2, ”the world’s best-selling headphone.” Like other Beats campaigns, #SoloSelfie includes more than a dozen celebrities including Kendall, Kylie Jenner, Nicki Minaj, Kenan Thompson and a bunch more who can be seen snapping selfies while wearing the high-end headphones. Read More
By Cody Lee on Nov 21, 2014
Amazon joined Walmart and others in launching its Black Friday sale early today. The online retailer will be discounting a number of products over the next several days in a mix of limited-time deals, pre-Black Friday, Black Friday and Cyber Monday offerings.
Among the discounts we’re seeing on Amazon.com right now include select Beats headphones, which are being discounted by as much as $80 depending on the model, various iOS-connected wearables, and more. We’re even seeing some Apple products on sale. Read More
By Christian Zibreg on Nov 19, 2014
As Apple continues to migrate Beats Music to iTunes servers ahead of a major service overhaul, The Financial Times newspaper is reporting that the iPhone maker is looking to bundle the subscription music service into its iOS mobile operating system “early next year”.
If true, Spotify will have plenty to worry about because Beats Music would become instantly available on hundreds of millions of iPhones and iPads without requiring a download. Read More
By Cody Lee on Nov 14, 2014
According to a leaked internal notice, Apple Store Genius Bars are going to begin providing after-purchase support of Beats hardware next week. The screenshot was posted by technology website TechnoBuffalo, which said that it was sent in by an anonymous source.
Given the minimal context, it’s impossible to tell if the document is legitimate or not, but it does corroborate a report from October along the same lines. Coincidentally, that report also featured a screenshot of an internal memo sent out to Apple service providers. Read More
By Christian Zibreg on Nov 12, 2014
A re-engineered version of Beats by Dr. Dre Solo2 headphones, revealed last week in FCC documents, officially went on sale Wednesday morning. Like its predecessor, the new Solo2 Wireless offers much the same features while ditching the cord in favor of Bluetooth-enabled connection which lets you listen to your music wirelessly from up to 30 feet away from the device that you’re streaming from, The Verge reported.
Compared to its wired counterpart, the Solo2 Wireless has the same on-ear design and is available in the same red, black, white and blue variants, with the exception of the red version that remains a Verizon Wireless exclusive through the end of 2014. Read More
By Cody Lee on Nov 12, 2014
Following Target and Best Buy, Walmart today released its Black Friday circular, showing what deals it will be offering during the holiday shopping weekend at the end of the month. As usual, it plans to discount a number of items, including several Apple products.
Among the promotions is an original 16GB Wi-Fi iPad mini for $199 with a free $30 gift card, essentially knocking the tablet’s price tag down $80. The retailer is also offering original 16GB Wi-Fi iPad Airs for $397 with a $100 gift card, pushing the price under $300. Read More
By Cody Lee on Nov 7, 2014
Newly discovered FCC documents have leaked what may be the first Beats product released under Apple’s banner: Bluetooth-enabled Beats Solo2 headphones. First spotted by 9to5Mac, the new Solo2s look nearly identical to their predecessor, with the exception that they’re wireless.
The headphones will utilize Bluetooth Low Energy tech, and won’t be Beats’ first cordless can offering. The company has, for a while now, carried the Beats Studio Wireless–although looking at previous line pricing, it’s likely that the new Solo2 product will be a bit more affordable. Read More
By Christian Zibreg on Nov 3, 2014
Southwest Airlines on Monday announced an interesting partnership with Apple bringing Beats Music streaming music app to its in-flight entertainment service.
The subscription on-demand streaming music service, which Apple acquired as part of its $3 billion Beats buy in May of this year, is offered for free.
Beginning today, Beats Music is available onboard select Southwest Airlines WiFi-enabled aircraft featuring a library of hundreds of human-curated playlists. Read More
By Cody Lee on Oct 31, 2014
Adding to the stack of Apple executive interviews we’ve seen in recent weeks, Billboard has published an article with Beats’ Trent Reznor today, where he discusses his new role in Cupertino and what he’s been working on.
Reznor is of course the frontman for the rock band Nine Inch Nails, a film score composer, and the Chief Creative Officer for Beats Music. He came over to Apple with Dr. Dre and Jimmy Iovine following the Beats acquisition. Read More
By Jake Smith on Oct 29, 2014
Pandora and Spotify rank as the number one and number two music streaming apps in terms of downloads, analytics firm AppAnnie reports – no big surprise. However, where things become interesting is that Apple’s Beats Music, which the company purchased for $3 billion in May, is placed ninth, below iHeartRadio, SoundCloud and Apple’s GarageBand. Read More
By Christian Zibreg on Oct 20, 2014
As Swedish music startup Spotify announced Monday giving family members a 50 percent discount on additional accounts, Apple is reportedly pushing Beats Music, acquired as part of its $3 billion purchase of Beats Electronics, to cut the price of its monthly subscription by half, according to Peter Kafka of Re/code on Monday.
Beats Music, a free download for the iPhone and iPad, currently requires users to pay a subscription fee of ten bucks per month for unlimited streaming of tens of millions of songs from its catalog. Read More
By Cody Lee on Oct 17, 2014
Bose products disappeared from Apple’s online store in several countries (still in at least the UK Store) this afternoon. The change, first spotted by 9to5Mac, follows rumors that the long-standing retail relationship between the two companies has soured.
Customers will no longer come across Bose speakers and headphones in device accessory pages on Apple.com, and a search for ‘Bose’ on Apple’s website comes up empty. It’s believed that we will soon start seeing similar removals from Apple’s retail stores. Read More
By Cody Lee on Oct 15, 2014
AT&T is no longer in the business of selling Beats Music subscriptions, reports MacRumors. The site spoke with an employee for the carrier who said he’s been instructed to stop offering the service to customers as a monthly plan add-on.
Additionally, AT&T has pulled all references to Beats Music from its website, and no longer offers the option to sign up for the service when selecting a new phone plan. Beats Music has also removed “Subcribe with AT&T” from its website. Read More
By Christian Zibreg on Oct 14, 2014
Apple mays start providing after-sales service for Beats headphones and speakers soon, according to a report from Greek technology blog TechInGreek.com [Google Translate] which dug up an internal document showing that Apple Service Providers in the country are gearing up to provide service for Beats Electronics gear.
If authorized Service Providers are going to be adding Beats after-sales service, Apple should follow suit.
Indeed, “in the near future, Apple will be responsible for providing service to customers with Beats Electronics products and accessories,” reads the memo Apple sent out to its Service Providers. Read More
By Cody Lee on Oct 10, 2014
Premium audio company Bose Corp. and the now Apple-owned Beats Electronics have settled their patent infringement suit, reports Bloomberg. The two companies a U.S. court in Delaware they’ve settled their claims, and asked the International Trade Commission to cease its investigation.
Bose originally filed the complaint against Beats in July, claiming that Beats Studio and Studio Wireless headphones, which both feature “adaptive noise cancelation,” infringe on five of its noise-canceling patents. Clearly a settlement was reached here, but terms of the deal were not disclosed. Read More
By Christian Zibreg on Oct 10, 2014
Apple is reportedly on the verge of removing audio products and accessories by the audio equipment specialist Bose from both its store shelves in addition to the demo units as early as next week, MacRumors learned Friday from a source privy to the matter.
Although the report comes short on specifics, the decision may have something to do with Bose’s patent infringement lawsuit against Beats. As you know, Apple purchased Beats Electronics and Beats Music for $3 billion earlier this year.
The development seemingly coincides with a new agreement Bose signed with the National Football League banning its players from wearing Beats headphones while on television. Read More
By Sébastien Page on Oct 9, 2014
San Francisco 49ers quarterback Colin Kaepernick has been fined $10,000 by the NFL for attending a press conference while sporting Beats headphones on Sunday, reports ESPN. The NFL, which entered an exclusive agreement with Bose last week, is contractually obligated to ban its players from wearing non-Bose headphones while on TV.
Kaepernick, who among many other NFL players has an endorsement deal with Beats, attended the press conference while wearing a pair of pink Beats headphones, likely in support of this month’s breast cancer awareness. Read More
By Cody Lee on Oct 4, 2014
The NFL has signed a new marketing deal with Bose Corporation, which could spell trouble for Apple’s Beats. According to Recode, the new partnership has the National Football League banning its players from wearing Beats headphones while on TV.
The ban encompasses all other non-Bose headphone brands, not just Beats, and includes TV interviews conducted during pre-season training camps, practice and on game day—starting before kickoff and not expiring until 90 minutes after the play ends. Read More
By Cody Lee on Sep 23, 2014
Following up on yesterday’s news that Apple is looking to sunset the Beats Music brand, Recode reports today that Apple has picked a timeframe for when it wants to unveil the new service. The site says it hopes to make the introduction sometime in early February, possibly time to the Grammy Awards.
Recode’s John Paczkowski hedges on the claim, calling it “a guess backed up by some industry scuttlebutt,” but given his track record in predicting Apple’s plans, we’d be crazy not to pay attention. The one thing he hasn’t heard, however, is what the company plans on calling the new subscription service. Read More
By Cody Lee on Sep 22, 2014
Apple is looking to shut down its Beats Music streaming service, according to a new report from TechCrunch. Citing “several prominent employees” at both companies, the outlet says that many Beats engineers have already been pulled off the product, and moved on to other projects.
If true, such a move would be interesting considering the public praise Apple and its execs—namely Tim Cook and Eddy Cue—have given the service. It also recently added Beats Music to the ‘Apps by Apple’ section in the App Store, and launched a new Beats Music channel on Apple TV. Read More