Microsoft’s fourth iPad-bashing ad touts Windows 8 multitasking

By , Jul 9, 2013

Windows 8 ad (Baseball)

iPad-bashing is becoming the recurring theme for Microsoft as the once dominant force in computing struggles to reclaim its relevancy in the post-PC world. Nowhere is this more evident that in Microsoft’s inability to hit the ground running with Windows 8 on tablets.

With a few notable exceptions, you can tell an also-ran has run out of ideas when it puts together a television commercial advertising its contender against the industry leader.

Sometimes the strategy of piggy-backing on the top dog’s popularity can do wonders (case in point: Samsung), but often times it just backfires. The latter appears to be happening with Microsoft’s anti-iPad ads. I’ll let you be the judge of that: the latest iPad-dissing 30-second spot sporting two baseball scouts is below the fold…

Titled ‘Baseball,’ this one cleverly exploits America’s favorite pastime to tout the ability of Windows 8 to run apps side-by-side on tablets versus the iOS app switching.

“Do two things at once without dropping the ball,” the tag line says. You have to give it to Microsoft’s copy editors for coming up with such one-liners.

Here it is.

The ad is clever and the message hits home, I’ll give them that.

Since airing the first Surface commercial last October, the Microsoft tablet received lukewarm response from the pundits, tech media and end-users.

Realizing the iPad is the tablet to beat, the Windows maker amped up Surface advertising with a series of commercials that pit the Surface against the iPad.

One commercial took issue with the iPad’s lack of SD Card slot and its price.

The other dissed the iPad’s price tag and some of the exotic features that received little attention, like AirPrint. And the third commercial cleverly used the Siri voice to paint Apple’s tablet as a training wheels for the Surface.

So what did you think of the ad?

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  • AlphaPoppy

    What I am thinking is that Apple needs to up their game this fall with the iPad 5 and the iPhone 5S. It’s basically been the same thing over and over each year with one major change.

    • Lordthree

      If it ain’t broke

      • Boss

        it ain’t broke, it’s just out dated

    • Maxim∑

      I think the iOS 7 and the Mac Pro have proved to us Apple is changing. Jonathan Ive even said in the iOS video “this is a new direction for us, and even a new beginning”

      Clearly WWDC has shown Apple is stepping up their game. Big changes require time, we might not see a revolutionary iPhone until fall 2014 but we will for sure be seeing new product categories from Apple to hold us until then.

      • smtp25

        Not really a big step up in game from the casual observer, different icons but largely the same guts
        Stuff that would help:
        True multitasking – split screen video playing with web browser below etc
        Multiple profiles for those who share a family iPad

      • Maxim∑

        iOS 7 has full multitasking in all apps. Split screening is a feature that is cool for the first few minutes then you don’t use it some things should just stay on a desktop no need for that on a tablet. Multi user accounts would be nice but that’s not game changing at all.

      • smtp25

        you’ve never being half watching a movie on your iPad and want browse for something at the same time? Its useful on a desktop for the same reason its useful on a tablet – you sometimes want to use it for more than 1 thing at a time

      • MarcPhilippeB

        No, never. Either I watch the movie or browse, especially on such a small screen. If you feel to surf during a movie, it is probably not good enough.

      • Chindavon

        No it’s useless. On a computer, it’s fine. I’ve got dual monitors. Squinting to see video in a corner and squinting to browse the web at the same time is lame. You do realize these are on 7-10″ screens right?

      • MarcPhilippeB

        Who on earth needs a split screen feature on a 4inch or 5inch screen? It is being marketed as the big productive tool, but it’s not. it only distracts.

    • Alex Marwaha

      one or two minor changes, not even a major change. not that i dont like apple, i like apple much better, but you are right they do need to step up their game a bit.

  • Joseph A. Ahmad

    Maybe Apple is saving some extra features for the new iPhone and iPad this fall. I just don’t see how the iPhone 5 and iPad 4 don’t have enough processing or gpu power not to handle two apps on the screen at once. But maybe that will be the excuse and they’ll launch this as an iPhone 5S/iPad 5 only feature. We’ll see, I don’t like to presume.

    • Kevin Schrader

      I had the exact same thought just befor I read your comment! :D

      • Joseph A. Ahmad

        This is why I love the jailbreak community, because there are so many like-minded people. And if Apple doesn’t implement this, or anything else I’ve imagined, jailbreaking can usually solve this. I love iOS, jailbreaking just give us a way to build upon the most secure mobile os platform, which is why I feel confident when I use an iPhone. And to think I almost got a droid bionic from motorola 2 years ago. I’m happy I didn’t.

  • Eric

    Oh, did Microsoft do that “one commercial” where they BRAGG about using up HALF the available memory space on the Tablet for “over BLOATED” OS??? But, don’t worry, they STILL CHARGE you for that extra memory space – even though you CAN’T use it…..

    Yea, I didn’t see that TV commercial either….

    • Vitaliy Anonymous

      Before you read on, I’d like to say that I am not trying to bash the iPad or any Apple products. I’ve been an avid Apple iDevice user since the release of iPod Touch in 2007. I am trying to defend the competition.

      I’ll let you in on a secret:
      iPad 16GB (approx. 14GB after system storage) = $499
      Surface 32GB (approx 15GB after system storage) = $499

      Tiebreaker: They both have ~14-15GB after system storage for the same price. That’s nothing to complain about.

      *They both have their positives and negatives. iPad has a huge variety of applications in the store and more support from the developers.

      *Surface has the ability to have multiple user account, which I really badly needed.

      *iPad has more accessories from third party companies.

      *Surface comes with a kickstand, USB port and a microSD card slot for extra memory.

      *iPad is much easier to learn upon holding the product for the first time.

      *Surface comes with multitasking, and includes a full version of Microsoft Office for free.

      I can go on and on. They are both really great devices. I have used iPod Touch (up to the current generation) and iPhone (sadly I never got the chance to own an iPad). I also currently have a Surface.

      The reason why Microsoft is doing this, is because Apple has a great market share with mobile/portable devices. Remember Apple’s “Get a Mac” ad campaign (or better called “Mac vs PC”). That’s what Microsoft is doing: (Surface vs iPad).

      TL;DR each device has it’s ups and downs. What Microsoft is doing, is their own version of “Mac vs PC”, but it is “Surface vs iPad”.

      • Scott

        So let me get some thing straight here, granted the RT version of Win8 is more on par with iOS for the iPad, no one really wants to buy the RT model. The full version Win8 model that people do/may want to buy is way more than $499 I am sure. If I am buying a 32 GB model I want pretty much 32GB of storage available to me. The operating system should be on a separate memory module so that the 32 GB is available to the buyer. I don’t mind giving up a gig or two but 15? On a mobile device? That is a lot. Would it be nice to have multiple apps on the screen at once, sure, but I have gotten pretty good at apples multitasking the it doesn’t really bother me. To each their own but I will stick with my iPad.

      • smtp25

        On my ipad3-64gb I get only 58GB or my iP4S-32GB I get only 28GB – so everyone does it

        Try this on your iPad, watch a youtube clip and write an email at the same time.. guess you could type a letter four-finger swipe, watch 1sec, four-finger swipe type a letter :)

      • Scott

        I don’t get that. I have a 16 GB model an had over 14 GB free. I know I had a 32 GB iPad 2 and had over 29 GB free. I don’t understand why a 64 GB would eat up 6 GB. Granted iOS has changed quite a but since my iPad 2 so I assume the operating system has gotten bigger in how much space it requires. Those were my personal experiences with my iPads so obviously they may differ from others so don’t take my response as an absolute fact.

      • ClaudieX X

        No no, before using your XX amount of space disk you need to format it and this process takes space of your hard disk, flash disk, etc… Bigger the space on the device… bigger the space is taken to format it. After that, the company put the OS inside taking more space…

      • Kurt

        4 finger swipe hahahahahahaha

      • Vitaliy Anonymous

        Actually you would be surprised at how many people do buy the RT model (I work at electronics store). Of course, not as much as the iPad (it is more popular), but the Surface is more popular with college students because of Office 2013.
        Although, I see what you are saying. You actually can have more space if you would like. Here is how the storage works. It splits into two partitions:
        * The first partition splits it into recovery. It takes up to like 4GB. In case the device crashes, you are able to safely restore it. You could copy the restore partition to a flash drive, and remove that partition, but I would not recommend it.
        * The second partition is pretty much the system itself along with the programs, apps etc. and where you can store your data.

        The choice is up to you. If you want a more full-fledged system, you would sacrifice the storage. If you want something more lightweight, you sacrifice features.

      • Scott

        Your right I would be surprised I am sure. I tried it at a MS store, not sure if it was RT or full, think it was full, and wasn’t overly impressed. Don’t get me wrong, I do tons of multitasking on my laptops and desktop computers. I have two 23″ screens at home and a 24″ and 19″ at work. Typically at home I might have 4 windows open at once, probably more, that I am actively using (this is on a Mac Mini). Also have a windows 7 and a windows 8 laptops. At work it is Windows 7. I usually have 3 windows open at least there.

        I have learned to just use google docs/google drive for most of my syncing of docs between my iPad and computers. I use Pages if I need word processing on the iPad. Then if I need to use office for anything, I just put the doc in google drive or email it to myself and then open on my win7 laptop or Mac Mini.

        If you want an all-in-one device then sure the surface may be the better route to go for office but I wouldn’t want that to be the only main selling point of the device. “We have office, the other guy doesn’t”. I can live without office on my mobile device. I like having the battery life and the versatility of my iPad and apps. Can’t tell you how many times I remote into my computer using one of my apps to setup a torrent, or take care of something that I wasn’t expecting. It was extremely easy to do with the apps I have. Still haven’t figure it out on my win7 computer. But I can use my iPad to control 3 different computers with little effort. Just an example.

        If I was to even consider a windows tablet it would be one of the full windows versions. It would have to have a much better battery life than the versions that are out now too and I mean iPad battery life when I say better. I don’t want to be tied to a power outlet.

      • Scott

        Just a follow up since I saw this this morning.

        http://weeklyad.staples.com/Staples/BrowseByPage?StoreID=2278550&PromotionID=89713&PromotionViewMode=1&pagenumber=6

        http://www.theverge.com/2013/7/11/4514888/microsoft-surface-rt-tablet-price-cuts

        http://www.bloomberg.com/news/2013-03-14/microsoft-s-surface-tablet-is-said-to-fall-short-of-predictions.html

        Obviously it isn’t selling anywhere near what MS was hoping for. Granted I will give you that it still means that 1.1 million RT models were sold in the last year. I hear a lot of talk about RT models being returned though as well. Do the numbers take into account how many we’re sold and then returned essentially negating the point of being sold? Probably not. Lastly, the numbers sold, is that the number sold to consumers and companies for enterprise use or is this sold as in consumers and companies such as Best Buy that now has a small stock pile of them sitting in their warehouse gathering dust? Unless the product makes it to the end user, in my opinion, then the number sold is pointless since it is a skewed number. That is my opinion though.

    • Henri Parmentier

      Yea,,, that bloated OS features a full office in which you can really EDIT documents .., try this with your iThing, iFanboy.

      Some people DO work on a tablet for their living, I don’t see me doing that on my iPad to be honest

      • ClaudieX X

        You never had an iPad, Because YOU CAN edit Microcrap Office files. If you have one and you can’t do it… yea… you are a Microsoft perfect kind of user

      • Dominik Odobašić

        Office is the best, a full fledged office suite. iWork is basic, it can’t compete.

      • ClaudieX X

        Even Microsoft said people use only the 20% of office potencial… so… please !!! Don’t talk about a semi dead OS trying to stay alive with tablets and phones because pc market is shrinking every day!

      • Dominik Odobašić

        Semi – dead? Shrinking? Well, let’s see. The total number of personal computers running OS X is a tad bit higher than the number of computers running Vista. I’ll let that sink in…

        Windows 8 adoption rate is 5%, which means Windows 8 is installed on more computers than there are Macs in total in existence; around 100 million. If Windows market share keeps shrinking so fast, Windows will no longer be number one somewhen after 2160. No joke; in June 2012, Windows held 91.76%, and 1 year later 91.55% market share. If you hadn’t skipped math classes, you’d realize this yourself.

        Enjoy living in that Utopia of yours.

      • ClaudieX X

        Nobody is talking about OS X !! Stop looking the tree and start to see the whole forest!! A PC is now longer just a Windows PC or a Mac; What we used to call a PC is now part of a new, wondrous world of anywhere, anytime capability whose makeup is still evolving. Windows PCs’ market share is plummeting, mainly due to the changing definition of a PC and the rise of the post-PC. The problem for Microsoft, is that it doesn’t want to be niche. If the technology that it’s been nursing for decades suddenly looks like it’s going to move from a “big” business-focused market into an “enormous” consumer-focus market, it wants to go along with the ride.

      • Dominik Odobašić

        “Windows PCs’ market share is plummeting…”

        You’re factually wrong there, buddy. Windows in 2012; 91.76%, Windows in 2013; 91.51%. Mac hardware marketshare is 23% in the US, where Apple’s marketshare is the highest, which means 70+% are those other Shamesungs, Sony, custom and other computers.

        Nothing is plummeting. I’ll give you a minute for you to figure it out.

      • ClaudieX X

        the consumer space (tablets and smartphones) is going to get ever so much bigger than the enterprise space (pc’s) ever was. PC hardware is going to keep getting cheaper, the consumed software and services will keep improving just like it always has. But now everyone, whether they work in the computer industry or not, also gets a smartphone and tablet, post-PC devices as well. I Think Microsoft most certainly sorely misses the leadership of its founder and chief visionary… Bill Gates.

      • Dominik Odobašić

        Sure, “Post PC” devices will become even more popular in the future. But desktops and laptops aren’t going anywhere any time soon.

      • ClaudieX X

        will become ?? you are from Back to the future ?? hello anybody at home ??

      • Scott

        I do work, home work, etc… On my iPad. I tend to use Pages if I need to make a word document, or Numbers if I need to make a spreadsheet, or Keynote if I need to make a power point presentation. They work well enough for me. I also use Google Drive to consolidate a lot of my documents for school so that they are available to me via iPad, iPhone, Win7 laptop, and Mac Mini desktop. This way no matter where is am or where I sit in my house I have access to the same exact documents. I read my homework assignments on my iPad and compose either my online post or word documents on it depending on the format I am required to use. I will say I go to use either a desktop or laptop though from time to time for some heavier lifting type stuff or for the convenience of a keyboard and mouse but find that 90 something percent of the time my iPad can handle what I need to accomplish.

        As someone else also stated, I do not use, nor have I ever used all the features in excel, word, or PowerPoint. I stick to certain things since that is what I need. Most of the time pages, numbers and keynote will do those thing I need. The stuff that they won’t, I just transfer the file into google drive or email it to myself and do the finishing touches on my laptop or desktop but the majority of the of work will be done on the iPad.

        If I had another tablet, say android, I would probably do exactly the same thing as long as there is a method to create a word, excel or PowerPoint document in that ecosystem (sorry don’t use android so I am not familiar with its apps).

      • ClaudieX X

        Great scott!!…

  • Al

    Being a Apple user, I thought commercial was well thoughtful.

    “Multitasking” is a feature that has been lacking for the iPad and Microsoft is definitely capitalizing on it. I’ve used Windows 8 via VM Fusion and it’s cool.. I’m all in favor of healthy competition.

    It’s a win for the consumer.

  • Dude Guy

    I cant wait for the day people realize Microsoft, Apple and many other competing companies work TOGETHER to market and sell each others goods.

    • Eric

      yea, that worked out really well for RIM…..

  • Gerry

    Well….although it’s not true multitasking, the fanboy portrayed in the video probably didn’t know about “four finger swipe.” That gesture is quick enough for me :)

    • onebyone_

      yep.

    • smtp25

      Yeah but there is still lag, when you first swipe you are seeing a screenshot of the last time the app was up and then switch out for the actual app when its brought back to the fore

      • ClaudieX X

        a second or less than a second is a lag for you??? Come on… or you are a child or you are trolling us. I work with my ipad all day long and is quicker than any Microcrap device.

      • Dominik Odobašić

        I like how people are redefining lag to what fits them better. Here’s a thought. How about you try the device before you talk smack about it?

      • ClaudieX X

        Is true… windows users… talking about THE LAG of other OS’s… makes my day…

      • Dominik Odobašić

        Windows 8 doesn’t even lag with Apple’s shitty Bootcamp drivers, so shut it.

      • ClaudieX X

        Well… we are talking about serious OS’s… No Winfail 8… even the new windows (9?… blue?) is returning to windows 7 style. so please… go to a windows fan page and live this blog (or download the beta of the new windows)

      • Dominik Odobašić

        “Winfail”, “Shamesung”, “Samesung”, “Crapple”… Being on this blog feels like barging into a kindergarden. Bunch of biased, indoctrinated, misinformed children.

      • ClaudieX X

        children?? when you were still in your daddy’s eggs I was programming my own games in DOS

      • Dominik Odobašić

        Too bad that didn’t help in raising you into a mature and reasonable person.

      • ClaudieX X

        I’m reasonable with people that knows what they are talking about ! no with people than because they know how to play pac-man they think they are a tech expert.

      • Dominik Odobašić

        Suuure… You might want to use the edit button.

      • ClaudieX X

        ??

      • Dominik Odobašić

        You lost me at “no with people than because the know”.

      • smtp25

        I seriously doubt from your comments that you ever had to unload your mouse driver or load anything into upper memory to squeak out the extra 4K of conventional memory you needed to run Alleycat,digger,space quest,test drive on your CGA screen

      • smtp25

        neither a child nor trolling, yes the 1 second is too long. Just like when you go into settings on iPhone (can’t recall ipad at the min) there is a lag, its a good second, lag.

      • ClaudieX X

        Yea voy, in that time we need the almost all 640k of low memory to run games!! I started programming basic with the Commodore 64 in a double density 5 1/4 floppy disk. Jajaja, in that times, the floppy disk reader 1542 was able to read only one side of the disk, so when you fill it you needed to remove the disc and turn it around.
        So, 1 second is not too long if you born on windows era. Even the octo core galaxy s4 lags when you take down the notification center!! Not talking about Microsoft devices because lag there is 5 seconds on minimum tasks.

  • Jason

    Bit of a lame example. Why would the dude need to see a video of the other dudes face while he’s reading out numbers? The audio is still working and in most use cases the iPhone and iPad is fine the way it is.
    Not that I wouldn’t like it when apple gets around to it. But for the majority I doubt they would use it much, if at all.

    • smtp25

      So you could see his reaction when he hears the numbers? but really its showing that the iPad can’t do true foreground multi-tasking

  • onebyone_

    next troll skype update: disable multitask on iDevices to bring microsoft the best “choice”.

  • seyss

    this MS multitasking “works” but it is kinda of shitty.
    Apple should do something like they did with the first Multitasking… or something like Quasar

    • smtp25

      any sort of split screen would be a step in the right direction

    • Kurt

      win 8.1 does the split screen right. you can even have 3 apps open at a time. and you can have the size of each screen to be what ever you like. Now its not that great, but 8.1 fixes the windows size

  • http://sciencedem.blogspot.com editor

    LOL; fair enough ad; although I’m still partial to my ipad…

  • Alberto Espinal

    So why Microsoft is selling S**t of Those tables, how are the sales? who wants to have screen split? for What? you going to be web browsing and watching a video at the same time? unless you have four eyes to keep watching the video and browsing, these people of Microsoft are so desperate that every ad they come out is comparing with the Ipad, i don’t see any commercial of the Ipad trying to compare with others, is the ease of the Apple products that makes them so popular, remember kids are big influence on devices as well!!

  • ClaudieX X

    Microsoft is Doomed

    * Windows 8 had a mediocre release compared to the release of the previous version, Windows 7.
    * The Surface RT and Surface Pro have non-existent sales compared to Apple’s (AAPL) iPad.
    *Windows Phone is a joke and nobody uses it since they can have an iPhone or an Android phone.
    *Windows store has too few applications, nobody wants to write applications for Windows 8.
    *Google (GOOG) is going to kick Microsoft’s butt with Google Docs and its Chrome OS.
    *Bing is a total waste of money since it hasn’t gained much on Google for many years now.
    *Bureaucracy along with the stack-ranking system has paralyzed Microsoft employees and has drown all creativity within the company. Just look at Zune, Windows Vista.
    *Steve Ballmer is a terrible CEO, he laughed at the iPhone, the iPad and Google’s Android only to have Microsoft humiliated by them.
    *The company is stagnant for the last 10 years as is well demonstrated by its stock.

    • bw00ds

      Nice analysis. I think you’re right.

    • Vitaliy Anonymous

      I wish that when you criticized Microsoft, you could at least constructively criticize it. For example, “Windows Phone is a joke and nobody uses it since they can have an iPhone or an Android phone.” – that is not constructive criticism. You do realize because of competition, that’s what brought Apple to where it is today.

      I do agree with the Steve Ballmer part. Now rather than laughing, they are trying to compete. The other problem is that marketing isn’t the best. That’s what Apple is really really good at – that is marketing.

      However, I would like to defend Microsoft too. Of course, compared to Surface RT or Pro, MS don’t make that crazy amount of sales, but they still make some really good sales on it. The reason why developers don’t make that much apps, is because it is a looping problem. Developers don’t make apps because NOT AS MUCH people buy the Surface. People don’t buy the Surface because NOT AS MUCH developers make apps for it.

      However, Microsoft has some good features that is great over iPad. The USB Ports, microSD card slot, multitasking, kickstand, Microsoft Office. You mentioned that Google Docs is going to kick Microsoft’s butt, but you do realize that they are reading and writing to Microsoft Word extension (.doc/.docx). So pretty much, you are still using MS Word in a way, but something much more limited.
      I got a Windows Phone, and I don’t know what you are saying, it is really nice phone. I’ve had the iPhone too, and other products like iPod Touch. They all have their strengths and weaknesses. Just like Apple had the same interface, not much customization (except for changing wallpaper), it wasn’t simply the best phone at everything.

      Lastly, the big point is that because of competition, that’s what brings great features to consumers. The consumers win because of that. You want Microsoft gone? Well, good luck having little amount of features added every year like it happened for the past seven years.

      • ClaudieX X

        Thanks for giving us the perfect explanation of why Microsoft is dying

      • Vitaliy Anonymous

        I think you mean, “thank you for being honest”. If you can see in my post, I try to compliment both. I can easily start bashing Apple for stuff that is not relevant to the article, which is what you are doing.

      • ClaudieX X

        Being honest doesn’t gonna save Microsoft to stop sinking . You are like Nokia and blackberry fans that also thinks that their lovely company doesn’t gonna die, wait and see

      • Hyr3m

        You’re ridiculous… I have rarely seen more wishful thinking concentrated in a barely articulate person.

      • Vitaliy Anonymous

        Well, being an Apple fanboy isn’t going to exactly bring the stocks back to 720.

      • ClaudieX X

        Obviously not.. And nobody said that!! Don’t make this a brand vs brand. Focus on where Microsoft was on year 1998, where on 2007 and where is today… The line is going down and don’t care you Keeping answering… The line keeps going down and down and down.
        And balmer is dancing with the butterflies!!

  • Marcel Herba

    Please, update Quasar tweak to work with iOS 6!

  • Hyr3m

    “against the industry leader” ? Hahaha Christian you’ll never change, will you? You meant the toys industry, right ?

    This is more of an educational video for all the dumb iSheeple who think Apple is the computer industry leader…
    Apple’s brainwashing is so effective that everyone else has to use obvious logic in their own marketing to try and break Apple’s nlp, which is not always effective and comforts the most hardcore retards in their false idea of Apple supremacy.

    • SkyFall

      Comments like these make me wonder if this site is a troll magnet or just want to start a fight between companies.

      • Kurt

        You may not like this particular comment but pay attention to that guy. He is clearly the most intelligent guy on here. A lot to learn from him

      • Hyr3m

        It’s not the site… and if you read the article carefully you’ll see I’m not the troll… Christian Zibreg is; I’m simply pointing it out.

  • Adham

    Definitely a well made app. I am glad to see Microsoft head on attacking Apple with these commercials to create competition. I would LOVE for the iPad to get that split screen feature (for iPhones I couldn’t care less).

    iOS 7 is getting true multitasking which is a step up though!

  • Sebastian Moser

    gaayyyy !!!!!!!!!!

  • Franklin Richards

    Windows can put out as many adverts as they want. It may be a shiny new OS but it’s a pretty broken and usable one. Apple does have a lot to live up to since it’s been seen as lagging behind. But even so. iOS > Win 8

  • gruhu13

    guess i would be able to talk to sb without seeing his face – so nope sry but thats the wrong time to show off the (better) multitasking microsoft – sorry…

  • Byron C Mayes

    The guy’s problem isn’t so much the iPad as it is his complete ineptitude as a user. Not only would the 4-finger swipe or double-tapping the home button get him to his other app quickly, but the simple act of closing one app and opening another wouldn’t require the ham-fisted fumbling that he seemed to require.

    He simply shouldn’t be out in the field (literally) with a computer.

  • Patrick

    another jealous company looking up to apple wishing it was them on top, but anyway in other news i’m cant wait for the presumably called 5s and ipad 5!!!:) not long now

  • http://WorldstarHipHop.com/ Joshua Jones Makaveli

    Microsoft kills apple lol. However apple wont get hacked like microsoft.

  • Chindavon

    Wow. Home-run here folks.

    1- In real life the Apple scout would already know how to use his iPad.
    2- why would I want to take up screen space while face timing to see ur mug while i’m looking up the stat, just so you can see me stare at the screen?
    3- Surface still a NO-SHOW in these ads.

  • Erutnevda Emit

    This is worse than when a fan of the opposing company comes to troll. I can see why they do this though. Most people won’t do their research to see what will appeal them more(anyone reading this obviously does their homework and are among the few that know what they are looking for) but this isn’t the way to do it. Makes Microsoft look like they don’t have any worth while ideas to pitch so they pull the same crap again.

  • mikevaughn

    The guy in the glasses is hot.

    • Guest

      you’re nasty

      • mikevaughn

        yep.
        Thanks Kurt.

  • iKa1ser

    I have my most perfect smartphone in the world using my iPhone 4S, iOS 6.0.2 and Cydia… i got all the things what Android and iOS 7 have… and more than that.

    What do i need?

    Nothing else :D