While Apple’s marketing normally shies away from highlighting speeds and feeds in favor of showcasing actual product features, the latest iPhone X ad is all about the power of its in-house designed A11 Bionic chip.
The videos demonstrate how to request a specific monetary amount through Apple Pay Cash, a peer-to-peer mobile payment service that launched in the United States with iOS 11.2 in December 2017 via a partnership with Green Dot Bank.
This new series of 15-second videos from Apple extoil the virtues of the iPad form factor as a replacement paperwork in the office and textbook in the classroom while highlighting its small footprint that comes into play during flights.
Apple on Friday released several new World Cup-themed videos through its official YouTube channel. As part of its continuing “Shot on iPhone” advertising campaign, the latest footage showcases soccer-themed videos captured by iPhone owners from all over the world.