Emergency SOS on Apple Watch stars in a new Apple advertisement that tugs the heartstrings by reinforcing how the wrist-worn device could help save lives.
New Apple videos highlight different aspects of iPhone videography like the new Cinematic mode and increased optical zoom range available with the iPhone 13 series.
Go behind the scenes of this year's Apple holiday ad which was shot with the iPhone 13 Pro cameras by Oscar nominees Jason Reitman and his son Ivan.
Apple has shared a new video shot on iPhone, featuring eggs. Commissioned by Apple, the short film was taken with iPhone 13 Pro camera by French director Michel Gondry.
Apple seems to have plotted a legitimate yet cunning scheme designed to capture millions of dollars in revenue from high-profile subscription apps like Tinder and HBO. It involves buying Google ads which take customers to an app's page on the App Store, potentially preventing people from realizing they could also subscribe on the web.
Apple's virtually-held September 14 event under the tagline “California Streaming” revealed updates to the iPhone lineup, Apple's bread and butter, in addition to the sixth-generation iPad mini and Apple Watch Series 7. If you're not caught up yet, it might be a great idea to watch the new ads first to familiarize yourself with Apple's talking points before diving deeper.
Having spent six full months on Mars, NASA's Perseverance Rover has already snapped up 125,428 photos, and it's showing no signs of slowing down.
Apple has teamed up with the popular American singer and songwriter Billie Eilish on a new short film promoting the company's new Apple Music spatial audio feature.
Spotify Plus costs $0.99 and combines some of the perks of the company's existing Free and Premium tiers, such as on-demand streaming and the ability to skip tracks at will.
A new YouTube subscription offering has been spotted in testing, dubbed Premium Lite, as Google continues to seek new ways to monetize our eyeballs beyond ads.
A new iPhone 12 commercial from Apple, dubbed “Haystack,” demonstrates how easy it is to find a misplaced iPhone with an Apple Watch.
We surely hope that Microsoft's attempt at a campy viral campaign for when Windows 11 launches won't be a promotional blunder as this cringe-worthy Windows 7 launch party video.