Microsoft yesterday refreshed its Surface family of hybrid notebooks, tablets and all-in-ones while announcing the company’s first AirPods rival. Here’s everything you need to know about the new Surface products and accessories.
Microsoft is simplifying the process of moving your Mac stuff over to the Surface laptop/tablet hybrid devices. As noted on Twitter three days ago, the Windows maker recently released a brand new app, Mac to Surface Assistant, provided as a free download from the Microsoft website. The migration tool requires an external USB drive and lets Apple users move all their photos, videos, music, mails, contacts, calendars and other files from a Mac to a Surface with a few clicks.
If you believe Microsoft, Apple fans are so disappointed with the new MacBook Pro that they’re now switching to Surface PCs and laptops in droves. In a blog post Monday by Brian Hall, CVP Microsoft Devices Marketing, trash-talked the new MacBook Pro, openly calling it a “disappointment”.
In the same breath, he suggested that the excitement of new Surface products coupled with the supposed MacBook Pro disappointment is now encouraging more people to switch from Macs to Surface than ever before.
Microsoft over the weekend fired another ad salvo at Apple’s tablet/computer strategy with a new (somewhat) amusing commercial. Simple titled “Get the Surface Pro,” the 30-second ad highlights Microsoft’s Surface Pro 4 hybrid device which includes a stylus and comes with a detachable keyboard and an Intel chip allowing it to be transformed into a computer that runs Windows, Office and other real desktop applications.
Using the same singer from the previous commercial, the new video informs us that “If you try to write on a plain old Mac, the difference can be seen. It doesn’t work.”
Microsoft’s fourth-generation Surface Pro offers stylus and keyboard cover accessories just like Apple’s newly released iPad Pro. Apple, of course, is adamant that the Pencil is the best stylus on the market because it has virtually no lag or delay.
The Apple Pencil takes full advantage of iOS’s predictive touch technology, the iPad Pro’s special screen design and sensors in its tip that measure every nuanced stroke, angle and pressure.
After putting the device through its paces, El Mundo writer and photographer Angel Jimenez de Luis concludes that Apple’s stylus has a bit lower latency than Microsoft’s, and he posted a video showcasing tracking capabilities of both accessories.
Software giant Microsoft today announced its next-generation Surface Pro laptop/tablet hybrid, the Surface Pro 4. Designed to take Apple’s upcoming $799 12.9-inch iPad Pro, the $899 Surface Pro 4 offers updated hardware and software features like Windows Hello, the Cortana personal assistant, and of course Windows 10.
The thinnest and most powerful Surface yet, the Surface Pro 4 features a larger display than its predecessor, fitting a 12.3-inch display in the same physical footprint as the older twelve-inch device, making the laptop/tablet hybrid compatible with the existing crop of keyboard accessories on the market.
Microsoft also designed a brand new stylus to go with the Surface Pro 4. They’re calling it the Surface Pen and it’s extremely sensitive at detecting 1,024 levels of pressure.
Software giant Microsoft is no stranger to Apple bashing. Every once in a while, the Redmond giant take aim at Apple’s iPad tablets and MacBook Air ultra-thin notebooks by putting out aggressively conceived television commercials for its Surface tablets.
Just in time for the looming holiday shopping season, Microsoft started airing a brand new Surface Pro ad that argues that its tablet convertible with a kickstand, keyboard cover and desktop apps is a better deal than the MacBook Air.