As expected, Facebook at a press conference today announced that Instagram, the popular photo-sharing service it snapped up earlier in the year, now lets you record, upload and share short video clips with your followers or the web at large.
An accompanying update to the Instagram mobile app with video capability has just been released, featuring a brand new camera icon. You can optionally soup up your recording with a bunch of cinematic filters made specifically for Instagram videos. When done, share your work on Instagram like you would do with photos and hope it goes viral...