Apple on Monday said it will make a corporate donation of $1 million towards relief efforts for the Southern California wildfires.
Apple to donate $1 million towards relief efforts for Southern California wildfires
Environment
Apple is a leader in using conflict-free minerals
In a recent report from the Enough Project, Apple has been ranked the world leader in making significant progress in sourcing what are defined as “conflict-free” minerals from Congo.
Apple is “working like gangbusters” to make its devices entirely from recycled materials
Lisa Jackson, Apple's Vice President of Environment, Policy and Social Initiatives, yesterday sat down for an interview with News.com.au to talk environmental initiatives following the company's pledge to build its devices entirely from recycled materials.
Apple under pressure to enable iPhone’s FM radio [U: Apple says new iPhones lack FM chips]
The fact that the wireless modem found in every iPhone features built-in FM radio capabilities that are intentionally disabled in software is getting some renewed attention following the strong hurricane season in the United States.
Tim Cook emails Apple employees about Hurricane Harvey
Apple CEO Tim Cook on Wednesday afternoon emailed employees about Hurricane Harvey that is causing unprecedented and catastrophic flooding in southeastern Texas, revealing that users had so far raised more than $3 million in aid through iTunes, while the company has pledged $2 million.
Apple is collecting donations for Harvey storm relief
Apple has begun accepting donations for the American Red Cross to help with the Harvey storm relief efforts, allowing its customers to make donations in $5, $10, $25, $50, $100 and $200 increments via a special page on iTunes.
Apple’s created enough sustainable forestland to cover all paper packaging products
Apple's environmental efforts, part of its mission to “leave the world better than we found it”, are certainly commendable and have paid off as the company's now created enough sustainable forestland to cover all paper packaging products.
New video details Apple’s effort to preserve and manage forestland
We’re more than three months past Earth Day but that didn't stop Apple from posting a brand new, whimsically animated Earth Day video to its YouTube channel yesterday.
The 60-second clip details the company's effort to preserve and manage forestland.
Apple celebrates America’s national parks with Apple Pay donations & Activity challenge
From July 1 through July 15, Apple is donating $1 to the National Park Foundation for every purchase made with Apple Pay at any Apple Store, on apple.com or through the Apple Store app for iPhone and iPad in the United States.
Apple Pay is accepted at select locations in some of the most popular national parks, from Yellowstone and Yosemite to the Grand Canyon and Muir Woods National Monument.
Proceeds will support the National Park Foundation’s mission to help protect and preserve national parks through conservation projects and other initiatives, as well as inspire the next generation of park enthusiasts with enriching youth programming.
According to CEO Tim Cook:
America’s national parks are an inspiration to us at Apple, and we know they are as important to many of our customers as they are to us. Our goal is to leave the world better than we found it, so this July we’re making it easier for anyone to help preserve the beauty of our natural, cultural and historical treasures.
Apple Watch owners who complete a walk, run or wheelchair workout of 3.5 miles (about 5.6 kilometers) on July 15, which matches the length of a hike from Old Faithful to Mallard Lake in Yellowstone National Park, will earn a special badge in the Activity app and unique stickers in the Messages app for iPhone, inspired by national parks.
Apple adds that App Store will soon highlight a collection of “some of the best apps to help users easily navigate and explore the country’s most beautiful national parks.”
Apple pledges to run its Indian operations completely from renewable energy by 2018
Tim Cook recently disclosed that Apple expects its Indian operations to be run completely from renewable energy within the next six months. Cook said that during a Sunday meeting with Indian prime minister Narendra Modi at a business summit in Washington, according to a person familiar with the discussion who spoke with Reuters.
The move is part of Apple's mission to leave the world better than we found it.
He also highlighted the economic impact Apple is having on India:
We have a ton of energy going into the country on a number of fronts. We believe, particularly now that the 4G infrastructure is going in the country and it's continuing to be expanded, there is a huge opportunity for Apple there.
Apple has generated 740,000 jobs in India thus far and Indian developers have created nearly 100,000 apps for its App Store, said another person familiar with the talks.
Cook said Apple's sales in India grew by “strong double digits” in the most recent quarter, but didn't disclosed how much revenue the company generated from Indian operations.
As a limited run of ”Assembled in India” iPhone SE units went on sale in many Indian cities, Apple is seeking additional concessions from the Indian government as it looks to expand its presence in the world's third-largest smartphone market behind the United States and China.
Among other things, the Cupertino tech giant is seeking permission to open its own retail stores in India where it currently sells iPhones through resellers.
Watch new Earth Day video Apple shared at Sustainable Brands conference
Apple celebrated Earth Day 2017 by announcing a partnership with World Wildlife Fund, promoting environmentally-focused apps on App Store and posting cartoonish videos on YouTube detailing its efforts to preserve our environment for generations to come.
Today, more than a month after Earth Day took place, it shared another Earth Day video on YouTube, titled “Does my iPhone believe in incarnation?” and featuring its recycling robot Liam.
The clip was created to celebrate Apple's attendance at Sustainable Brands 2017, a Detroit conference where Sarah Chandler, Apple's Director of Operations and Environmental Initiatives, discussed Apple's plan to reduce the environmental impact of its supply chain.
https://www.youtube.com/watch?v=aDXy5bEG38w “Lisa Jackson, Apple’s lead on Environment work, and our recycling robot Liam will make you believe,” reads the video's description. “Lisa and her team explain it all, while Liam disassembles your iPhone 6 so those parts can find new life.”
Bt taking apart used products, Apple is able to recycle rare earth materials and other valuable metals and send them back to its supply chain for further processing to be eventually reused in the production of components for new products.
According to the video, L.I.A.M. stands for “Liberate. iPhone. Auto-Disassembly. Machine”
Question: why does the video briefly show Tim Cook holding a bunny?
Apple’s Danish data center to warm homes and provide fertilizer to farmers
After analyzing Apple's environment report for 2016, which was released yesterday, MacWorld spotted that the company's data center being built in Denmark will return excess heat to the community, helping warm local homes. The facility in Denmark’s central Jutland region will be partly powered by recycling waste products from farms. Apple is working with Aarhus University on a solution that could turn some of the waste into nutrient-rich fertilizer for local farmers to use on their fields.