India has become Apple's test bed for emerging markets, with the company rolling out a series of discounts and payment plans in order to entice purchases and improve its market standing in the 1.24 billion people market.
These efforts are paying off as iPhone sales have risen 400 percent over the past four months.
That's a dramatic increase over prior iPhone numbers in India, where sales only reached a meager 70,000 to 80,000 handsets a month. The key to such a notable jump: Apple has "figured out" the Indian market, which until now has viewed the iPhone as out of the reach of most of that nation's consumers...