Nike

Nike introduces new Rose Gold FuelBand SE for $169

Good news for the folks who have managed to get their hands on the supply-constrained gold-colored iPhone 5s, we just found the perfect accessory for you. It's the new Rose Gold FuelBand SE fitness-tracker by Nike.

Nike first unveiled the FuelBand SE—the second iteration of the popular fitness band—back in October, and it went on sale earlier this month. And now, for an extra $20, you can get it in this all-new rose gold color...

Nike+ FuelBand SE now available in Apple’s web store

Nike's second-generation fitness-tracker, the Nike+ FuelBand SE, hit Apple's web store this morning and is now available for purchase. The company showed off the new accessory during a media event back in October.

The SE looks and acts very similar to its predecessor, but adds new colorways in yellow, pink, and red, and support for Bluetooth 4.0. There's also a few new features like hourly reminders and a handy one-touch clock mode...

Nike+ Move released on the App Store

The flagship app for Apple's new M7 coprocessor is finally available for download on the App Store. Nike+ Move, the app that Apple showcased alongside its unveiling of the iPhone 5s, went live a few hours ago.

A lot of people have been wondering what Nike stands to gain by continuing to align so closely with Apple — especially when they now sell what can arguably be seen as a competing product. After testing out the app, however, the answer to that question becomes readily apparent.

Nike launches new ‘SB’ app with interactive trick guides and more

Nike has launched a new iOS app this week called 'Nike SB.' The SB stands for skateboard, and the app offers up a number of features for those who love the sport including an interactive trick guide, the ability to share tips and tricks, and more.

The app also allows users to play one another in S.K.A.T.E., an offshoot of H-O-R-S-E, which pits two players against each other in a trick shootout. When a player fails to replicate a trick, they're given a letter. And the first to spell "SKATE" loses...

Nike’s iPhone 5s M7-optimized Move app landing on November 6

Cody told you about Nike's second-generation FuelBand fitness bracelet that was announced at yesterday's media event in New York City. The $149 Nike+ FuelBand SE accessory is coming November 6, bringing with it Bluetooth 4.0 support for low-power performance, in addition to hourly reminders, a clock mode and support for the iPhone 5s’s new M7 chip.

As a sidenote, the accompanying media release mentions that the Nike+ Move app which Apple's marketing boss Phil Schiller showed off briefly during the iPhone 5s/5c keynote is coming to the App Store the same day, on Wednesday, November 6, 2013...

Nike+ Running iOS app gets photo sharing and auto-pause

Nike's popular fitness and running app for the iPhone, named Nike+ Running, has received an interesting little update bringing with it the ability to take and share photos before, during or after your workouts so your friends can keep you going with likes and cheers. For those wondering what's the big deal with photo sharing, let me just spell it out: seamless implementation.

Having been a user for quite some time, I've always hated having to pause my run manually in order to, say, catch a quick break or answer an important phone call. Not anymore - the new Nike+ Running version 4.4 is clever enough to automatically pause and resume when it detects I stopped running or resumed my workout. More tidbits follow...

Nike unveils more colorful, durable FuelBand SE

Nike held a big, athlete-filled media event in New York City this morning to announce its long-awaited second generation FuelBand fitness device: the Nike+ FuelBand SE.

The new Band looks virtually identical to its predecessor, except for the addition of some new color accents, but on the inside there has been a number of improvements...

Apple hires Nike’s design director for wearables

It's been barely a little more than a month since news broke of Apple hiring a prominent Nike FuelBand developer and now comes word that Tim Cook has managed to lure away another high-profile Nike executive. Ben Shaffer, Studio Director of Nike's research and development lab dubbed Innovation Kitchen, is working for Apple in unknown capacity.

It certainly doesn't take a genius to figure out Apple hired him for his expertise in wearables. Nike is Fast Company's 2013 most innovative company and the Innovation Kitchen is where Shaffer and his team conceived such wearable smash hits as the popular Nike Fuel Band and the Flyknit shoe...

Key Nike FuelBand developer believed to be working on Apple’s iWatch

Jay Blahnik, a widely recognized fitness expert and key developer of the Nike FuelBand has taken a new job at Apple, according to a new report. He's believed to be working on the company's long-rumored iWatch project.

Blahnik's resume is a mile long, as he has spent his last several years speaking at conferences around the globe, and consulting for everyone from Gatorade to General Electric. And now he's taking his talents to Cupertino...

Nike+ Running update brings new Nike+ Challenges feature

Nike has posted a significant update to its popular Running app today, bringing it to version 4.3. While the update only includes a handful of improvements, and one new feature, that new feature is a pretty big deal.

It's called Nike+ Challenges, and just as you'd expect, it allows you to challenge your friends to a race. You simply set the distance, send an invite to another Nike+ user, and the app will track each of your progresses...

The next Nike+ FuelBand has Bluetooth 4.0, sports in-built heart rate monitor

Just like accessories maker Jawbone had to release a re-tooled version of its Up fitness band following not-so-flattering reviews, Nike is now reportedly testing a next-generation Nike+ FuelBand in the wild. The device should address some of the annoying shortcomings of the original clip-on product and bring out new features.

For starters, the FuelBand successor will incorporate Bluetooth Smart wireless technology. Also known as Bluetooth 4.0, it allows for a considerably reduced power consumption whilst maintaining a similar communication range compared to Bluetooth 3.0.

As Bluetooth Smart is featured on Apple mobile devices from the iPhone 4S onward, the next Nike+ FuelBand will instantly support these low energy features on newer Apple devices right out of the box.

Nike plans to make it easier for developers to create software that connects to the fitness band. The second-generation FuelBand has additional new features, detailed after the break. The timing of the report is pretty interesting as rival FitBit earlier today started shipping its Bluetooth Smart-enabled $99 activity tracking wristband, the Flex...

Nike drops Fuelband Android app to focus on iOS

http://www.youtube.com/watch?v=LC6wptkt2Wk

Well, this is interesting. Nike confirmed on Twitter it has ceased development of its long-overdue Android sync app for the FuelBand accessory. The company originally planned to release the software by summer 2012 to make it easy for Android-totting customers to sync with the FuelBand.

Like Jawbone's Up fitness band, Nike's FuelBand tracks your physical activity throughout the day to give you an at-a-glance overview of your habits and life patterns. Nike defends the move by citing the need to focus on the iOS app and web experiences. Could have Nike board member and Apple's chief executive Tim Cook had a hand in stymieing Android app development?