I’ve always loved iTunes, but I must admit that nearly all of my music discovery, purchasing and sharing is on Spotify these days. Why pay ten bucks for a whole album when Spotify provides unlimited access to its 20+ million-strong catalogue for $9.99 a month?

Spotify subscribers have enjoyed both the official desktop and iOS apps, the latter recently updated with support for the iPhone 5. Word on the street is that Spotify is due to launch a beta of its upcoming browser-based music player later today.

The web application will allow people to access and stream their cloud music from supposedly any device with an HTML5-compliant browser, like Safari on iOS and OS X…

The Verge has the story:

The web player looks a lot like its desktop counterparts on Mac and Windows, but only includes a “basic” feature set: search, Spotify Radio, playlist editing and creation, and a “What’s New” section.

Like its desktop apps, Spotify on the web will be free to use but include audio ads and banners ads. The web app will roll out over the next few months, and is meant to supplement and not replace the company’s desktop apps.

The report noted it wasn’t immediately clear exactly what technology Spotify had chosen to use for streaming music in its web player. The web-based Spotify player is simply yet another convenient option, in addition to Spotify mobile and desktop apps.

Rival Rdio, of course, has had a web player for years.

Now, news like this makes me wonder what the hell is Apple waiting for.

The company delayed iTunes 11, a major revamp, until end of November as it needs more time “to get it right”. And for all the credible talk of Apple working on a Pandora-like streaming service, the company hasn’t rolled out one yet. Meanwhile, rumor has it that Microsoft will soon bring its newly launched Xbox Music service to iOS.

Where does all this leave Apple?

To me, things are simple.

Apple is losing customers like myself who opt for services like Spotify or Pandora because these are way more convenient in today’s rent-everything culture and offer more bang for the buck than à la carte downloads.

Where does your music come from these days?

Are you a Spotify subscriber?

  • Pandora

    • Unfortunately unless you are willing to do some proxy server jiggery-pokery Pandora isn’t available outside the US.

      Since Spotify launched and then improved its radio service I’ve been a convert.

      The web interface for me is the last piece of the puzzle.

      Spotify desktop on my Mac,

      Spotify app on iOS devices and finally Spotify web for my Chromebook (i know a minority platform but they are really great sofa surfers)

      • Yeah I was recently out of the country and I noticed it didn’t work, but while living in the US I use pandora more than my music player

  • I absolutely am a Spotify Premium Subscriber and its worth all 999 pennies (that’s $9.99 for the slow pokes.) The fact that a web player is in the works makes it even more of a powerful music service!

  • I wish I could get Spotify here in Canada 🙁

  • Listening to Spotify right now. 🙂 I absolutely love it. I don’t need iTunes now, and only occasionally use it, considering Spotify can play all the music I have in iTunes anyways… With Spotify, I have all the music I own, plus all the music I would regularly get through Spotify. hahaha I sound like an ad… I love spotify though 🙂

  • The last time I used iTunes for music was for a charity single. Everything else is through spotify. I don’t want to own music which takes up space. I just want access to a library and pay to do that. If iTunes did that then I would jump ship in a heartbeat but until then spotify gets my subscription cash.

  • where can i get the beta ?

  • Dink Appelman

    I actually use Deezer, but that’s probably because I get it free with my T-Mobile subscribtion (Netherlands)