Apple's headset will be powered by a new platform, called xrOS, with the official font and marketing styling revealed in a new trademark filing.
Trademark
“Reality One”, “Reality Pro” and “Reality Processor” are the latest trademarks related to Apple’s mixed reality headset
Apple has filed new trademarks that could be related to its rumored mixed-reality (MR) headset, including “Reality One,” “Reality Pro” and “Reality Processor.”
New evidence that “RealityOS” is the name of the software powering Apple headset
A trademark filing for “RealityOS” spotted ahead of WWDC has sparked speculation Apple will preview its rumored AR/VR headset in June. But will it, indeed?
Apple permits Super Healthy Kids to keep its pear-shaped logo after a minor design change
Prepear, a company owned by Super Healthy Kids, has settled its logo trademark dispute with Apple after amending company logo with a half-moon shaped leaf instead of the pointed oval.
IGB Electronica revives the iPhone trademark dispute against Apple in Brazil
Sometimes, even when legal matters appear to be finished, they can come back when you least expect it. Take, for example, a long-running trademark dispute between Apple and IGB Electronica.
After jumping through hoops, Apple finally secures the rights to the AirPower trademark
Apple has finally managed to secure the rights to the all-important AirPower trademark ahead of its supposed arrival later this month, but it wasn't an easy task at all.
Apple TV logo trademark updated with all things related to gaming
Apple has refreshed its Apple TV logo trademark with all things related to gaming.
Apple files for “Connect(s) to Apple Watch” trademarks
Apple has filed for a pair of new figurative trademarks potentially indicating that many more health devices will be released in the future that will integrate seamlessly with Apple Watch.
This Chinese clothing brand thinks the App Store icon was stolen from them, so they’re suing Apple
Apple has been hit with yet another lawsuit, this time from Chinese clothing company KON. They believe iOS 11's new App Store icon looks a little too similar to their own brand logo.
Apple wins European trademark case against Xiaomi over the name of its iPad mini clone
Apple has scored a partial victory in its case against Chinese consumer electronics maker Xiaomi involving attempts to trademark the name of their iPad mini clone.
Apple is getting sued over “Animoji” trademark
Animoji, perhaps the most gimmicky iPhone X feature, has earned Apple a lawsuit over infringing on an existing “Animoji” trademark held by a Japanese software development firm.
Why finding future Apple product names in trademark filings has become next to impossible
Three weeks after an Irish lawyer uncovered the official names for iPhone 7, AirPods and other then-unreleased gadgets from trademark filings last year, Apple's favorite trademark office in Jamaica made it a lot harder to conduct those kinds of searches.