After launching its HERE mapping service on iOS only to pull it in December 2013 over unfavorable reception (it was based on HTML5, had limited features and wasn't optimized for iOS), Nokia last September and again in December promised to deliver a mapping experience the iPhone deserves.
Today, the company has made good on that promise and released a sleek new navigation and mapping software for the iPhone with the features and the polished feel that you'd rightly expect from a mapping app.
Nokia HERE features a nicely done user interface that honors iOS aesthetics while delivering a set of advanced features like turn-by-turn directions, rich database of points of interest and perks which cannot be found in Apple Maps, Google Maps and many other competing products, such as offline navigation and maps.
I've had a few days to play with the app ahead of its launch, this is what I was able to glean from my hands-on time with HERE.