When it comes to Apple's push to enter emerging markets like China, India's huge pool of consumers has largely been overlooked. Indeed, one of that country's leading newspapers charged Apple has "ignored" India, until recently.
From adopting the Indian rupee in the App Store to including local musicians in iTunes, the company has increased sales by up to 400 percent in four months. However, Apple still faces a large gap: only ten percent of India's residents own a smartphone and rival Samsung is the clear leader, researchers say...