The Apple Store app has been updated to support location based check-in and reservation services for customers at Apple Stores. These Foursquare-like check-ins will help customers find Apple employees to assist them while their shopping.
Genius Bar reservations can also be confirmed through location based check-ins from customers. The 1.1 update was pushed this morning. This new feature in the Apple Store app will interface with Apple employee's internal apps, like Concierge.
Macstories recently released an exclusive from an inside source that there has been a major revamp to the Apple Store apps that are used internally by Apple employees. Apparently, this Apple Store app update will help make Apple employees more efficient...