Apple last evening posted on the official Beats 1 channel on YouTube a pair of new commercials which strive to explain in layman’s terms the allure of Apple Music’s $9.99 per month subscription tier. Both ads feature Atlanta rapper DJ Khaled and one of them has Khaled cruising through Malibu in a Rolls-Royce Phantom with the international super model Naomi Campbell behind the wheel.
“They don’t want me in a drop-top Phantom, driving up PCH with the beautiful icon Naomi Campbell,” he says. To this, Naomi responds, “So what you gonna do about it, DJ Khaled?”
I don’t want to spoil the ad entirely so give it a quick watch yourself.
Me @naomicampbell in my first @AppleMusic commercial #ForFree w/ @Drake at #1 ONLY on Apple Music NBA Finals 2nighthttps://t.co/yLeNq4ZNwf
— DJ KHALED (@djkhaled) June 5, 2016
DJ just debuted his new record “For Free” on Zane Lowes’ Beats 1 Radio show.
Another ad, titled ‘Nail Salon’, is even more amusing. Featuring actor Ray Liotta, the commercial ran during NBA finals.
https://www.youtube.com/watch?v=M31xMfSafi4
What do you think about these new ads, which one do you like better and why?