By Ed Sutherland on Sep 4, 2013
Apple is seemingly scrambling to hire a number of key iAd executives in preparation for the launch of its streaming music service iTunes Radio. The Cupertino company is “on a hiring binge,” placing job offers for more than two dozen positions, according to reports Wednesday.
At the head of Apple’s talent search is for a creative design manager who would oversee rich media ads for such brands as McDonald’s, Pepsi and Proctor & Gamble. The iTunes Radio service is expected to be unveiled September 10 alongside iOS 7… Read More
By Ed Sutherland on Jun 27, 2013
When Apple announced plans to offer iTunes Radio, observers quickly compared the service to Spotify, and other streaming music offerings.
However, a new patent application reveals the iPhone maker wants to go far beyond a simple ‘like’ or ‘dislike’ to customize a user’s playlist.
Apple’s vision of a playlist connects a user’s musical preferences already part of iTunes, while offering the ability to tweak a song list on the fly. The application, published by the U.S. Patent and Trademark Office Thursday, also outlines playlist customization based on such ephemeral factors as how a certain song makes you feel… Read More
By Cody Lee on Jun 9, 2013
In what has become almost a customary, pre-keynote tradition, The Wall Street Journal has just posted a story claiming that it has confirmed the long-standing rumors that Apple will be introducing a new streaming music service tomorrow.
According to the report, Apple is poised to unveil the new service during its keynote address tomorrow morning in what it calls its most ambitious collaboration with the music industry since the launch of the iTunes Music Store a decade ago… Read More
By Christian Zibreg on Jun 7, 2013
The New York Times on Monday reported that Apple was rushing to close iRadio deals so it could announce the service during the WWDC 2013 keynote next Monday. The iPhone maker had previously signed the necessary music licensing agreements with the Warner Music Group in June and with Universal Music Group last weekend.
Notably absent from iRadio lineup: Sony Music Entertainment. CNET asserted that rough licensing negotiations between Apple and Sony Music have been stalling iRadio talks as a song skipping feature reportedly posed a major stumbling block for the record label. Fortunately, per a new report Friday, having resolved their differences the two parties have now found the middle ground… Read More
By Christian Zibreg on Jun 5, 2013
As you may have heard, Apple is now rushing to close music licensing deals for iRadio. And with Warner Music apparently finally on board, the company should formally take the wraps off its Pandora-killer at the WWDC keynote next Monday.
Bloomberg yesterday explained Apple’s ad team is prepping to sell in-app iAds to major brands, which apparently can’t wait to advertise on iRadio. And now a new report by a major advertising trade publication claims Apple is also keen on monetizing the free service by injecting traditional audio ads… Read More
By Cody Lee on Jun 3, 2013
This weekend was chock-full of iRadio news, with multiple reports claiming that Apple reached a deal with the Warner Music Group on Sunday in an effort to wrap up negotiations involving its Pandora-like music service in time for WWDC next week.
And that trend continues today with a new scoop from Bloomberg regarding the service. The outlet is reporting this afternoon that Apple is revamping how it sells mobile ads to better cater to businesses that apparently can’t wait to advertise on iRadio… Read More
By Cody Lee on Jun 3, 2013
Citing sources “familiar with the negotiations,” a new report is out claiming that Apple has finally reached a deal with Warner Music over iRadio licensing terms. Warner was one of the three remaining label holdouts on Apple’s upcoming Pandora-like music service.
Rumors about the service have been flying about for months. It was expected to launch earlier this year, but Tim Cook and company have been having trouble reaching deals with the top four record labels. And now they are reportedly aiming for a WWDC launch… Read More
By Christian Zibreg on Jun 2, 2013
Last we heard, Apple and record labels couldn’t agree on song skipping terms, with sources in the know telling CNET that tough licensing negotiations between Apple and Sony Music have been stalling iRadio talks. Today, The New York Times weighs in on the situation with its own tidbits.
The iPhone maker is apparently rushing to close the necessary licensing deals with music companies so it can formally reveal the service “as early as next week.” And with just eight days until Apple’s WWDC keynote, it’s not that far of a stretch to believe the company is pushing hard to announce iRadio at its summer developers conference… Read More
By Cody Lee on May 18, 2013
Industry chatter regarding ‘iRadio’ is really starting to pick up. Yesterday, a report surfaced claiming that Apple is struggling to reach deals with record labels because such a service has never been tried before. And today, we have even more details on the talks.
Citing sources with knowledge of the negotiations, CNET is reporting that the labels are actually very keen on Apple’s music service, but there’s a single issue keeping them from signing on the dotted line. Apparently, they can’t agree on song skipping terms… Read More
By Cody Lee on May 17, 2013
It feels like the summer of 2011 all over again. Both Apple and Google were rumored to be working on a music service, and Google has beaten Apple to the punch by announcing theirs well in advance. Back then it was cloud storage. This time it’s streaming.
Earlier this week, Google unveiled its new ‘All Access’ streaming music service. And according to a new report, unless Apple can reach a deal with the remaining hold-out record labels, it’s going to again have a several month head start on Apple’s release… Read More