Apple Watch

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TAG Heuer teams up with Google and Intel to produce luxury smartwatch

Cody Lee ∙ Updated April 30, 2018

Swiss watchmaker TAG Heuer, a luxury watch brand owned by LVMH, announced today that it's partnering with Google and Intel to create a smartwatch. TAG will design the device, Intel will supply the microprocessor, and Google of course will handle the software with Android Wear.

In his announcement, quoted by Bloomberg, at the Baselworld watch expo today, LVMH's Jean-Claude Biver said this was his "biggest announcement ever" in his 40 years of working in the industry. He believes that the device will go on to be the "greatest connected watch" on the market.

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Apple Watch: a deeper look at the Activity app in iOS 8.2

Jeff Benjamin ∙ Updated April 30, 2018

For the last few hours I've been playing with the Activity app on iOS 8.2. The Activity app is a stock app included in iOS 8.2, but it's currently hidden until you connect an Apple Watch. Thanks to developer Hamza Sood, I was able to access the app early and take it for a a test drive on video. Here's what I found...

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Here’s how Apple will let customers try on Apple Watch

Jake Smith ∙ March 18, 2015

9to5mac is out with a report detailing how Apple plans to allow customers to try on the Apple Watch in its retail stores around the globe, when the wearable will be put out on tables starting April 10.

Given the jewelry nature of the Apple Watch, it won't be like walking into an Apple Store to try out an iPhone or iPad. According to the well-connected publication, starting on April 10th, Apple will allocate 15 minutes per customer for a guided and directed in-store try-on experience, using 10 try-on stations.

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Nomad unveils beautiful stand and charging station accessories for Apple Watch

Christian Zibreg ∙ Updated October 14, 2018

Accessory maker Nomad has created a “methodically designed, expertly crafted” stand for your Apple Watch that is just as pretty and functional as Apple's wrist-worn gizmo. Dubbed the Stand, it suspends your Watch mid-air while providing MagSafe access to its Zirconia backing.

Another accessory called the Pod will be available as well, basically a mobile charging solution for your device with a built-in rechargeable 1,800mAh lithium polymer battery that quadruples your Apple Watch battery life.

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Apple Watch: what the iDB team is buying

Oliver Haslam ∙ March 16, 2015

It's been a long time coming, but now that we know just what the Apple Watch will cost, how much we will need to pay for additional bands and when pre-orders will be open, the only thing left to do is choose which Apple Watch will order.

At least, that's how it seems to us here at iDB. After months of waiting for concrete information on availability and pricing, the decision on whether to actually pick up an Apple Watch was one that didn't need much thinking about. The argument over whether to plump for the Apple Watch Edition was taken out of our hands by its price, too, so really all it comes down to is whether the Apple Watch or Apple Watch Sport is the watch for you.

The iDB team got to discussing this very subject recently and we thought that discussion might be an interesting one to share with everyone. After all, if you guys are struggling to make a decision as much as we were, then every little bit of help is no doubt appreciated.

So, with that elongated preamble of the way, let's see what the iDB team will be ordering come April 10th.

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You’ll be able to try on Apple Watch in Apple Stores without appointment

Christian Zibreg ∙ March 16, 2015

You'll be able to spend hands-on time with an Apple Watch at Apple's retail stores without making a purchase. Although some sources previously mentioned trying on Watches by appointment, 9to5Mac has learned that try on appointments won’t be necessary after all.

Apple will start taking pre-orders for the Watch on April 10, ahead of its April 24 launch. April 10 is also when the Watch will arrive for “preview” in retail stores. Apple Retail will begin training employees on selling the device at the end of March.

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Analyst: Why Apple created the $10,000 Apple Watch Edition

Jake Smith ∙ March 15, 2015

The announcement that the Apple Watch Edition will start at $10,000 and be priced all the way to $17,000 when it begins shipping April 24 perplexed many. Apple is a consumer electronics company. Why is it trying to jump into the luxury space?

Here's your answer. On Thursday, Andreessen Horowitz analyst Benedict Evans penned a blog post on why Apple is bothering to sell the Apple Watch Edition. It's full of some brilliant analysis of the new, luxury product, but it boils down to something simple - it's a marketing tool for Apple.

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Amazon working on Apple Watch shopping app

Christian Zibreg ∙ March 13, 2015

Online retail giant Amazon is working on an official Apple Watch app that will permit its users to purchase goods on Amazon.com right from their wrist, TechCrunch reported Friday.

“The company does have an Apple Watch version of its mobile shopping app in the works, we understand,” reads the report.

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