Apple posts Apple Watch backlit displays in-store before launch

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Apple Stores across the globe have posted backlit displays showing off the new Apple Watch and 12-inch MacBook, ahead of the devices’ launch next month.

The new graphics are in typical Apple fashion, showing large images of the products and their detail for customers to see. As you can imagine, Apple has posted these images to get customers’ minds wandering about the new Apple products, hoping it prompts purchases in less than a month.


The MacBook graphic shows off the laptop’s new gold color option, while the Apple Watch graphics show off various bands and cases, including the milanese loop, leather band, and Apple Watch Edition.

Apple Watch preorders and in-store previews begin on April 10, the same day Apple’s MacBook is set to hit store shelves and Apple’s online store. The Apple Watch will be available to purchase on April 24.

Source: Instagram via AppleInsider