Twitter's legendary 140-character limit per tweet (which mirrors limits on SMS messages) may not be going away anytime soon even though it was recently lifted from Direct Messages, but that doesn't mean the company isn't plotting new ways to help users squeeze more words into tweets.
As reported by Bloomberg, citing a person familiar with the matter, by not counting photos and links in tweets Twitter aims to make it easier to compose posts without losing 23 characters, or more, to these links—even after Twitter automatically shortens them.