Watch Apple’s latest ads promoting Portrait mode on iPhone 7 Plus

By Christian Zibreg on Feb 17, 2017

Lately, Apple has been amping up its advertising efforts concerning its flagship dual-lens iPhone 7 Plus model, as part of its broader “Shot in iPhone” campaign. Following its “Creek” and “Soul Mate” ads earlier this month which showcased Portrait mode on iPhone 7 Plus and prior commercials highlighting the handset’s enhanced low-light photography features, the company yesterday posted two new ads on its YouTube channel, titled “Boyfriend” and “Profile Picture”. Read More

 

Camera Tools is an all-inclusive customization tweak for your iPhone’s Camera app

By Anthony Bouchard on Feb 16, 2017

The Camera app is something that a lot of iPhone users will open and use every single day, sometimes multiple times per day. The convenience of a point-and-shoot camera app at your fingertips, anywhere you go, is nothing short of a technological miracle that comes standard on today’s modern mobile devices.

On the other hand, as Apple introduces more features into the Camera app with each iOS release, the interface becomes more cluttered with features you may or may not use, and that’s why a new free jailbreak tweak called Camera Tools by developer Justin Petkovic has just been released in Cydia. Read More

 

Watch Apple’s Brazilian Carnaval-themed video showcasing Portrait mode on iPhone 7 Plus

By Christian Zibreg on Feb 14, 2017

Following a pair of iPhone 7 Plus ads showcasing the depth of field shooting mode made possible by the dual-lens camera on iPhone 7 Plus, Apple shared another video on its Brazilian YouTube channel

First spotted by local blog Blogdoiphone, the video runs one minute and thirty seconds long and serves as the celebration of the Brazillian Carnaval festivities. Read More

 

Photo Tools is an all-in-one customization tweak for the Photos app

By Anthony Bouchard on Feb 14, 2017

It feels like the Photos app continues to become more cluttered with features that everyday users really don’t even use in every major iteration of iOS. At least for me, I find myself really only ever using the Albums view in the Photos app to get to my most important stuff. I don’t ever really utilize the People or Places albums, nor do I ever use the Memories or Shared tabs.

For anyone who feels like they’re in a similar boat and miss the simplicity of the Photos app as a simple album-based Photo Library viewer, a new free jailbreak tweak called Photo Tools by Justin Petkovic might be able to give you exactly what you’re looking for. Read More

 

Apple shares new ads highlighting Portrait mode on iPhone 7 Plus

By Christian Zibreg on Feb 13, 2017

Apple this morning shared a pair of new commercials through its official YouTube channel. Titled “Creek” and “Soul Mate,” the 30-second videos focus on depth of field photography made possible by the dual-lens system on iPhone 7 Plus and the accompanying Portrait shooting mode in the stock Camera application.

Be sure to watch the new ads and tell us how you liked them in comments. Read More

 

Telt X keeps people you show photos to from swiping through the rest of your Photo Library

By Anthony Bouchard on Feb 13, 2017

Have you ever had a picture in your Photo Library that you wanted to show friends, or even a complete stranger for that matter, and they started to scroll back and forth through your photos? Not only does this feel like an invasion of privacy, but if you don’t get them permission to look through the rest of your photos, they might come across something you don’t want them to see.

A new free jailbreak tweak called Telt X by AkKSlow is now available in Cydia that lets you limit the photos that you show someone by preventing them from swiping between the rest of the images in your Photo Library. Read More

 

Snapseed now gives you precise control over brightness levels and colors

By Christian Zibreg on Feb 2, 2017

Earlier this week, Google’s free image-editing app Snapseed was refreshed with a new tool for adjusting brightness and color levels precisely. A pair of under-the-hood tweaks is included, too. Snapseed is part of my iPhone photography toolkit and while I’m fond of its simplicity, I wish I could say the same for the app’s imprecise slider-based controls.

With Snapseed 2.15 for iPhone and iPad, adding drama to your photos has become a lot easier than before.

That’s because the new curve-based editing gives you precise control over things like contrast, brightness and color intensity in a given image. Read More

 

Will iOS be next to mimic Snapchat?

By Steffen Reich on Feb 1, 2017

Everywhere you look today, large social media ventures are seemingly ripping a page out of Snapchat’s playbook. Instagram did it, Facebook’s Messenger app has done it, and we are about to witness Facebook itself clone Snapchat’s daily stories big time. As much as Apple are primarily known for their hardware, it goes without saying that this major shift in what consumers want from their applications (or: spike in perceived self-importance) will not have gone unnoticed by Apple’s software department.

Coincidentally or not, Snapchat-like features are spreading like wildfire at a time where Apple are beginning to talk more openly about the prospect of tying Augmented Reality into a future iOS version. Against the backdrop of Pokemon GO’s success with augmented camera images and Snapchat’s unrivalled popularity based on selfie filters, it is not far to seek that Apple will be looking to capitalize on such trends as well – and what better way to jump on the bandwagon than to provide built-in effects for the stock camera?

Like the sound of it or not, it has got to be a proposition almost irresistible to Apple, mainly for two reasons: the ability to deepen monetization of their in-house apps and chance to reel in a whole lot of new Gen-Y customers. Here’s why filters on iOS could happen in 2017. Read More

 

“Shot on iPhone” continues with low-light photos taken on iPhone 7/Plus

By Christian Zibreg on Jan 30, 2017

Apple today launched a new iPhone photography showcase, called “One Night on iPhone 7,” that’s part of its ongoing “Shot on iPhone” advertising campaign. According to the company’s media release issued Monday, “One Night on iPhone 7” launches today in 25 countries globally.

The campaign features night shots snapped by a group of iPhone photographers that are meant to showcase the low-light capabilities of the iPhone 7 and iPhone 7 Plus cameras. You can download them from the Apple Newsroom website. Read More

 

Heart Throb lets you favorite pictures in your Photos app with a double tap

By Anthony Bouchard on Jan 27, 2017

You can favorite any of your photographs or screenshots in the stock Photos app on your iPhone to help filter your most-loved memories from the rest. In order to favorite a picture, you normally tap on the heart-shaped button at the bottom of the app.

Heart Throb, on the other hand, is a new free jailbreak tweak that brings Instagram-like favoriting capability to the stock Photos app. With it, you can double-tap on your photograph to “favorite” it. Read More

 
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