Apple airs new ‘Stickers’ MacBook Air ad

By Cody Lee on Jul 21, 2014

Apple tonight aired a new commercial for its MacBook Air line called “Stickers.” Interestingly enough, it doesn’t talk about features or specs, or even show the laptop in use. Instead, it shows an Air being customized with various decals.

Apple says the ad, which features music from Hudson Mohawke, is a “celebration of all the many ways people love the MacBook Air.” And it ends with a side view of the thin computer and a powerful tagline: ”The notebook people love.” Read More

 

Launch of 12-inch Retina MacBook may be pushed back to 2015

By Cody Lee on Jul 19, 2014

Taiwan’s Economic Daily News is reporting tonight that the launch of the 12-inch MacBook with Retina display may be pushed back due to Intel processor delays. The long-rumored hybrid laptop was expected to finally launch later this year.

The problem is, the new MacBook, said to strike a better balance of performance and portability, is believed to be tied to Intel’s 14-nanometer Broadwell chips. These chips have been delayed several times, and now may not land until 2015… Read More

 

Retina MacBook Air hits roadblocks as Intel’s Broadwell chips face new delays

By Christian Zibreg on Jul 9, 2014

It’s hardly a secret that Apple is looking to phase out non-Retina models from its MacBook Pro lineup.

Furthermore, the expected switch to all-Retina notebooks should over time affect Apple’s ultra-portable MacBook Air model, too.

I mean, even Apple’s Taiwan-based suppliers have been adamant that a long-expected version of the MacBook Air with Apple’s Retina display is due in the second half of 2014.

Unfortunately, it’s now almost certain that a Retina MacBook Air won’t see the light of day this year because the crucial components – Intel’s next-generation, extremely low-power Broadwell chips – reportedly won’t be available in volume until mid-2015… Read More

 

Poll: which one’s a better buy – $1,099 iMac or MacBook Air?

By Christian Zibreg on Jun 18, 2014

Apple is taking some heat over its $200 cheaper baseline iMac, which released this morning. See, in order to bring the price down to an attractive $1.099, the iPhone maker has sadly skimped on the specs.

This $200 saving translates into half the hard drive storage and a slower Intel CPU/integrated graphics.

Specifically, the entry-level 21.5-incher packs basically the same dual-core 1.4GHz Intel Core i5 processor and integrated Intel HD Graphics 5000 as the MacBook Air family. And with recent MacBook Air price drops, choosing between the all-in-one and one of ultra-portable Airs is anything but trivial.

That’s why I’ve created a quick poll, so we could learn from your opinion. Tell us which one, in your opinion, is a better buy: a $1,099 iMac or a $1,099 MacBook Air… Read More

 

Apple could use new Intel chip to create a silent MacBook Air

By Joe Rossignol on Jun 3, 2014

Apple just refreshed its MacBook Air lineup a few months ago with faster Haswell dual-core processors, so it is safe to assume that the notebook series will not be updated for at least another several months. But when the Cupertino-based company does eventually release the next generation of MacBook Airs, it is more than possible that the new models could be completely silent…  Read More

 

Apple launches updated MacBook Airs with faster processors for $100 less

By Cody Lee on Apr 29, 2014

As expected, Apple launched refreshed MacBook Air models this morning. There aren’t any major changes, but the new laptops feature faster versions of Intel’s Haswell processors and are priced at $100 less than their predecessors.

The updated models are currently available worldwide. Unsurprisingly, there’s no sign of the rumored 12-inch MacBook Air with Retina display… Read More

 

Refreshed MacBook Airs said to launch as early as next week

By Christian Zibreg on Apr 24, 2014

Apple last refreshed its ultra-thin MacBook Air family at the annual developers conference last June, adding Intel’s power efficient Haswell processors for all-day battery life, the latest 802.11ac Wi-Fi networking, faster graphics and SSD, lower prices and more.

Now, we recently heard rumblings that Apple is going to refresh Airs soon with a small speed bump and now a French blog is citing reliable sources as claiming that updated ultra-portables are just around the corner, allegedly launching as early as next week… Read More

 

A timeline of all the products Apple is rumored to launch this year

By Cody Lee on Apr 9, 2014

Apple is preparing to release a bevy of new products this year, according to a new research note from KGI Securities’ Ming-Chi Kuo. The highly regarded analyst has laid out a timeline of all the products Apple is rumored to launch in 2014, beginning in Q2 and going all the way through December.

Kuo sees Apple starting with an iMac refresh in late Q2, followed by upgrades to the iPad Air and iPad mini. He then sees the company introducing a new 4.7-inch iPhone and the oft-rumored iWatch in Q3, and closing out the year with a refreshed Apple TV, 5.5-inch iPhone and a 12″ MacBook… Read More

 

Apple rumored to launch 12-inch MacBook alongside MacBook Air refresh

By Joe Rossignol on Mar 22, 2014

According to a forum post made by a reputable user on the Chinese website WeiPhone, Apple could release a new 12-inch MacBook in the near future. The slim notebook is expected to be released without a fan, and will feature a redesigned trackpad and Retina display. The all-new trackpad will lack a mechanical button for tactile clicking, leaving multi-touch gestures as the sole method of input.

This is the same user that leaked the 13-inch MacBook Pro with Retina display in the past, making this rumor slightly more credible. It also helps that well-connected KGI Securities analyst Ming-Chi Kuo already predicted last October that Apple will be launching a 12-inch MacBook Pro with Retina display at some point this year. The notebook will combine portability and productivity into one…  Read More

 

Twelve South unveils Rutledge BookBook case that gives your MacBook unique look

By Christian Zibreg on Mar 13, 2014

It’s all too easy to get lost in a dizzying array of accessories for Apple devices, especially with too many companies rehashing same old ideas and doing the exact same thing. That’s why my initial experience with Twelve South instantly made me a believer.

They’ve been crafting gorgeous, functional accessories exclusively for Apple products since 2009, prompting big media like Forbes to suggest that Apple should just buy them outright.

And not because of the profits, but due to Twelve South’s thoughtful design which is often reminiscent of the utmost care that can be observed in every aspect of Apple’s industrial design.

On Thursday, the Charleston, South Carolina firm launched the Rutledge BookBook, a new edition of its popular BookBook case for MacBooks, hand-distressed to give each one a slightly different appearance, so no two look exactly alike… Read More

 

Apple said to phase out non-Retina model from MacBook Pro lineup

By Christian Zibreg on Mar 5, 2014

After reportedly making the decision to axe the iPad 2 “in the near future”, now comes word that Apple’s non-Retina 13-inch MacBook Pro model is next on the chopping block. If true, this would streamline the company’s notebook offering after the non-Retina production winds down in the second half of 2014, in time for a refresh around Intel’s forthcoming Broadwell processors.

The move would reduce the Mac notebook lineup to non-Retina MacBook Airs (which may or may not get a Retina treatment later this year) and all-Retina MacBook Pros, potentially leaving future MacBook Pro buyers without a built-in CD/DVD optical drive… Read More

 

Poll: will Apple launch Retina MacBook Air in 2014?

By Christian Zibreg on Jan 27, 2014

After transitioning its MacBook Pros to high-resolution Retina screens, the ultra-portable MacBook Air – my favorite Apple notebook of all time – has remained hopelessly stuck in the past with that normal-resolution display. I don’t want to trade portability for power, but non-Retina computing just doesn’t cut it for me anymore, simple as that.

I guess you could say I’m ready to upgrade to a Retina MacBook Pro, unless – unless Apple brings out a Retina Air at some point this year. Of course, it’s always easy to argue that a Retina-fied MacBook Air is going to remain wishful thinking until all the technological pieces have fallen in place. After all, aren’t Retina screens known as power and GPU hogs?

Yes, but fourth-generation Intel Core processors have made some great strides in power efficiency and graphics performances, as evidenced by the mid-2013 MacBook Air refresh: these systems now rock up to twelve-hour battery on the 13.3-inch model, or nine hours for the 11.6-inch version.

The bigger problem: Retina needs a powerful backlighting to push more light between those densely-packed pixels, in turn requiring a larger battery inside the Air’s already ultra-thin enclosure.

Me, I’m willing to sacrifice battery performance and be back at six hours of runtime in exchange for that ultra-sharp Retina screen. Which brings me to my question of the day: is Apple going to give the MacBook Air a Retina treatment this year, do you think? Read More

 

How to share your MacBook wi-fi connection with your iPad

By Sébastien Page on Jan 19, 2014

I spent the holidays in a resort in Cabo San Lucas, Mexico, which didn’t offer free wi-fi to its customers. If I wanted to get online, I had to pay a hefty price. Even worse, paying for this wi-fi plan would only allow me to connect one device. Signing out of a laptop to sign in from an iPhone simply wouldn’t work. Because I really wanted to get things done, I chose to pay for wi-fi on my MacBook Air.

Once I got wi-fi access on my MacBook Air, I figured I would probably be able to share this connection with my iPhone or iPad. After doing a bit of research, I found out that it was impossible for some reason to share my connection with my iPhone. However, it was possible to share it with my iPad.

Here is what I did to share my MacBook Air internet connection with my iPadRead More

 

Researchers have found a way to discreetly activate Mac iSight cameras

By Cody Lee on Dec 18, 2013

Hackers have long had the ability to infiltrate a person’s personal computer, and enable their webcam without their knowledge. We’ve been hearing horror stories about this for years, where users were covertly spied on through their PC’s camera.

But Mac owners have always been led to believe that this can’t happen with the iSight camera, because it’s designed to always illuminate the adjacent green light every time it’s active. Researchers have found a way, though, to get around this behavior… Read More

 

How to keep your MacBook awake while its lid is closed

By Jeff Benjamin on Dec 3, 2013

NoSleep is a handy menu bar utility that I use each and every day to keep my MacBook Air awake. It’s like speed for your Mac. Even with the lid on the MacBook closed, it stays awake.

The best thing about this utility is that it can be easily toggled on or off by means of a single click on its menu bar icon. NoSleep is a simple tool, yet it does feature a few options to customize the way it works. Have a look inside as I showcase NoSleep on video. Read More

 

Speculation mounts over availability dates for new iPads, MacBook Pros and Mac Pro

By Christian Zibreg on Oct 15, 2013

Apple has kicked off its blockbuster Fall with September’s double iPhone launch and followed-up by updating the iMac family with Intel’s fourth-generation Haswell chips, 8GB of RAM standard across all models, faster graphics and ultra-fast PCIe flash storage and other goodies.

Now, our attention has already turned to other products in Apple’s 2013 pipeline. AllThingsD last week claimed Apple will hold an iPad media event on October 22 and today a pretty reliable French blog has published availability dates for the upcoming new iPads, as well as updated MacBook Pro notebooks and the next-generation Mac Pro… Read More

 

New report calls for iPad 6 with higher PPI, low-cost iMac and more in 2014

By Cody Lee on Oct 14, 2013

The highly regarded Ming-Chi Kuo sent out a research note this weekend, offering up a number of predictions regarding Apple’s future product plans. The KGI Securities analyst believes we’ll see major changes to the iPad, iMac and MacBook lines next year.

Kuo, who accurately nailed down several details on the iPhone 5s and 5c months ahead of their releases, says that he believes in 2014, Apple will release a new iPad with a higher PPI (pixels per inch), an ultra-slim 12-inch MacBook, and a lower-cost iMac… Read More

 

Attach your iPad to your laptop screen with SideCar

By Cody Lee on Oct 9, 2013

Whether you’re a professional graphics designer, or a self-proclaimed YouTube expert, running dual displays can make doing your thing on the computer much easier. It allows you to see more content at once, and multitask more efficiently.

Now with this in mind, what if I told you there was a product that would allow you to run this kind of setup while on the go, using nothing but your existing iPad and laptop? Well it just so happens that there is, and it’s called the SideCar… Read More

 

Rumor: brand new portable Apple product being developed

By Christian Zibreg on Sep 4, 2013

For the first time, mobile devices with a screen between five and seven inches – colloquially named phablets – are now outselling both PCs and tablets in Asia. That said, it doesn’t surprise us that Apple’s supply chain partners and analysts have been calling for an Apple-branded phablet for some time now. For the time being, however, an iPhablet remains just a pipedream.

Should a new report be trusted, the iPhone maker could instead be working on a new portable device. Likely powered by Apple’s iOS mobile operating system, the mystery gizmo could fall between the current full-size 9.7-inch iPad and the MacBook Air lineup, which comes in eleven and thirteen-inch flavors… Read More

 

IDC: Apple within spitting distance of Samsung in smart connected devices

By Christian Zibreg on Mar 26, 2013

Research firm IDC today shared an interesting data point which again reminds us that the mobile game has pretty much come down to the epic fight for supremacy between California-based Apple and Seoul-headquartered Samsung group. Combined shipments of desktop and notebook PCs, tablets and smartphones rose to 378 million units in the fourth quarter of 2012, accounting for $168 billion in quarterly sales.

One particular data point has piqued our interest: thanks to the (sarcasm alert) “disappointing” iPhone 5 and “overpriced” iPad mini, Apple closed the gap with the South Korean giant, having accounted for a 20.3 percent unit share versus 21.2 percent for its rival.

And, of course, when you narrow down the analysis to just revenues, Apple’s high-margin business has allowed the company to pull in the market-leading 30.7 percent revenue versus 20.4 percent revenue share for Samsung.

In other words, nearly one out of every three dollars spent on desktop/notebook PCs, smartphones and tablets in Q4 2012 went to Apple, with Samsung taking one out of each five bucks… Read More

 
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