Apple: all new App Store submissions must be ‘optimized for iOS 7′ starting February 1

By , Dec 17, 2013

iOS 7 teaser (iPhone 5s ad 003)

Apple has published a new note on its developer portal this evening, announcing some upcoming changes to its App Store policy. Starting next year, all new App Store submissions must be built with the latest version of Xcode 5 and ‘optimized for iOS 7.’

The new rule goes into effect on February 1, 2014, and applies to both new apps and updates. So that means that, after this date, any apps that are built on older versions of Xcode or that haven’t been optimized for iOS 7 will be rejected from the App Store…

Here’s the announcement:

“Starting February 1, new apps and app updates submitted to the app Store must be built with the latest version of Xcode 5 and must be optimized for iOS 7. Learn more about preparing your apps by reviewing the iOS Human Interface Guidelines.”

Now to be clear, ”optimizing” an app for iOS 7 does not necessarily mean that you need to flatten all of your icons and splash white paint every where. It just means that the underlying code in the app must be optimized for the latest major release of iOS.

The consensus is that this will inspire developers who haven’t already updated their apps for iOS 7 to do so. Earlier this month, Apple announced that its new firmware has seen a surprisingly stout adoption rate of 74% since it debuted just three months ago.

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  • Hermès Vainstar Chu

    YES! many apps i use looks ugly with the ios 6 keyboard

    • Yash Gorana

      What about us? iPod 4 users :|

      • Mozaik

        R.I.P

      • chumawumba

        You guys can still use legacy downloads

      • [anonymous]

        Most apps will still be backwards compatible with iOS 6 unless developers are trying to make big design overhauls. If the latest app version is no longer supported, you can now easily download the latest version of the app that runs on your current iOS.

    • NSA

      The new keyboard that comes with IOS 7 is much better than the one in IOS 6

  • Shawn

    Glad to hear this. Too many apps use iOS 6 UI elements like the keyboard

  • Nirvana

    Just make sure devs keep their apps compatible with ios 6 since we stay jailbreak!

    • marcus1324

      Your missing out

      • Viktor_Zweig

        He’s missing “his” what exactly, you illiterate moron?

      • marcus1324

        His iOS 7 obviously… iOS 7 on iPhone 5s or whatever device you have is much better than iOS 6 and a jailbreak… There’s a reason most everybody has updated their iOS.

      • Blip dude

        The ability to theme our phones, choose our own toggles, quick SMS reply, f.lux, video pane, and emulators is the reason why I kept my phone on iOS 6. I have iOS 7 on the Air and honestly, I hate not being able to at least modify this UI so my eyes won’t be tortured by the whole “White” everywhere at night (f.lux could come in handy here), and choose my own toggles. Oh, and I am still able to block number, passcode lock my phone in the event of theft, and I don’t use FaceTime at all, so no need for FaceTime voice. So based on MY OWN experience, as someone who uses iOS 6 and 7, I am not missing out on anything besides a UI that I can’t tolerate at night. Maybe 7.1 will change that but I am not counting on it.

      • Markus Hudobnik

        Thank you for having a normal non-attacking standpoint. You are simply sharing your opinion. Thank you for that. Other people who stay on iOS 6 because of jailbreak go off the deep end on how much they hate iOS 7 when we all know once a jailbreak is released for iOS 7, they will be one of the first people to jump aboard.

      • Blip dude

        No we are not

      • Mute

        No they aren’t. iOS 7 is ugly trash also offers nothing over a jailbreak (not that stock has ever offered anything over jailbreak) but now it’s an eyesore as an added negative. Queue angry rage replies in 3, 2,

      • dedegarrido

        Actually, it is a GREAT OS; I doubt that you would want to go back to iOS 6 (consider the possibility of no jailbreak existence on iOS 6 just like iOS 7). iOS 7 has been a huge improvement over the other iOSs. It is worth 100% the upgrade for those who don’t use jailbreak. But as you say, I definitely would rather to have my jailbreak than iOS 7. But on the other hand, I would preffer to use iOS 7 over iOS 6 if there is no jailbreak. There were some headaches, but since iOS 7.0.4 came out, I had no more troubles with it. The interface is bad, but give it time and you will actually start to like it; well… it is something very personal, apple should allow customization; but hey, iOS 7 might get a jailbreak in a few months, who knows…!

      • marcus1324

        It’s so fast, sexy, and has tons of jailbreak features built it in it’s much better than iOS 6 and a jailbreak.

      • Markus Hudobnik

        I’m starting to think you people are bagging on iOS 7 because you are stuck on ios 6 because of the jailbreak. You don’t have to hate iOS 7 just because there is no jailbreak. We ALL know once there is a jailbreak for iOS 7 you will be one of the first people to upgrade to iOS 7

  • Alberto Espinal

    All apps should be optimized for IOS 7, IOS 6 is a thing of the past, sorry for the ones that think different but there’s no turning back, as of for me i think IOS 7 is gorgeous and well thought out!!

    • Markus Hudobnik

      My only complaint is too much white

  • triggerfiend

    Ahem, i prefer for apple to not have me by the balls (ios7). Thanks to the evad3rs they only gently tickle them (ios6)

    p.s. adding car mods to SA is fun :)

  • Adan

    Yeah yeah… Apple is so full of bullshit… like when they said that new apps and updates would all have to support retina screens some time in May this year, yet we see non-retina apps all the time.

    • murdoc2k

      Up until iOS 6, they have to maintain support for the non-retina devices, so it’s possible that they didn’t enforce retina apps. With iOS 7, however, the OS is built with retina screens in mind so eventually all the apps will support retina screens.

  • Carlos Gomes

    Will an app optimized for iOS7 run properly on iOS6?

  • http://sciencedem.blogspot.com editor

    Still more work to do on iOS 7. Still waiting for a spotlight folder search. So you can open a specific folder from search.