Misfit, the maker of wearable activity trackers, and swimwear company Speedo today announced they partnered up to create a new Shine activity tracker designed to count swim laps, because step counting is so 2014.
The all-new 'Speedo Shine' is basically a special version of the company's 'Shine' fitness tracking wearable which caters to swimmers. Waterproofed to 50 meters, the device uses proprietary lap counting algorithms with “industry-leading accuracy” and launches on September 1 exclusively through Apple Stores.