The tablet is taking an increasingly larger bite out of smartphones' share of mobile content. Devices such as the iPad consumed a respectable eighteen percent of mobile traffic in 2012. By the end of this year, tablets are expected to hit nearly one-third of all mobile device traffic, cutting into the dominant position now held by iPhones and similar smartphones.
According to mobile ad network Jumptap, tablets will consume 29 percent of mobile traffic this year, lowering the percentage of content delivered to smartphones to 70 percent, a drop from 2012's 78 percent...