According to Apple's software engineering head Craig Federighi, technical specifications are no longer a good predictor of actual real-world performances that depend on the task at hand.
Greg Joswiak
Apple engineers explain how the M1 silicon came to exist
Apple’s most senior engineers and its marketing chief sat down with The Independent to discuss the company's new M1 laptop chip that's replacing Intel silicon in Macs.
Apple is reportedly devoting time to developing ‘a new generation of leaders’ in succession plans for senior leadership
The senior leadership at Apple aren't as young as they used to be. And now we know Apple is aware of this fact, and starting to develop some plans for the inevitable.
Phil Schiller becomes an Apple Fellow; Greg Joswiak steps up to SVP of Worldwide Marketing
Apple is using Tuesday as a day of announcements, apparently. The company already revealed a new 27-inch iMac, and now we're getting some big news regarding Phil Schiller.
Apple says iPhone XR has been the best-selling model each day since launch
Apple has now officially confirmed that the colorful iPhone XR, which starts at $750 unlocked in the United States, has been its most popular, best-selling smartphone model since launch, passing even the flagship iPhone XS and iPhone XS Max models in terms of unit sales.
Apple’s Joswiak defends the iPhone X notch
Apple's Vice President of Product Marketing, Greg Joswiak, said in a recent interview with Tom's Guide how proud Apple is of the notch on iPhone X.
Apple execs go on PR offensive to defend removal of “dinosaur” headphone jack from iPhone 7
Apple's marketing honcho Phil Schiller said during yesterday's iPhone 7 keynote that the company has had the courage and vision to remove the ubiquitous 3.55 mm audio headphone jack from the handset in a forward-thinking move that has allowed its engineers to cram more hardware features inside the handset than ever before.
Schiller, Greg Joswiak and hardware chief Dan Riccio took to BuzzFeed News to list some of the new iPhone 7 features made possible by the abolished jack.
Full video of Apple VP Greg Joswiak’s Code Mobile interview now available
In October, Apple’s VP of iPhone marketing Greg Joswiak participated in an on-stage interview at Recode's inaugural Code/Mobile conference. During the 30-minute discussion, Joswiak talked about several topics including the iOS 8.0.1 debacle, Apple Pay and more.
Since Joswiak isn't on Apple's senior executive team, we don't get to see him talk very often, but he offers up some interesting information in this interview. We already covered some of the major highlights here, but now you can watch the whole thing on the video below.
Apple’s Greg Joswiak apologizes for iOS 8.0.1 bug, blames it on distribution
Continuing with their high profile interviews, Recode's Ina Fried and Walt Mossberg brought Apple's VP of iPhone marketing Greg Joswiak up on stage today at their Code/Mobile event. The trio discussed a number of topics, including Apple Pay, Apple Watch and Apple's recent software woes.
Given the nature of the questions, and Apple's devotion to PR control, a lot of Joswiak's answers sound very similar to things we've heard Tim Cook say recently. However, Fried and Mossberg do manage to pry some original, interesting tidbits from the executive during the course of their talk.
Apple dispatching Greg Joswiak to speak at inaugural Code/Mobile conference next month
Greg Joswiak, Apple's Vice President of iPod, iPhone and iOS Product Marketing, will be speaking at the inaugural Code/Mobile conference next month, Re/code confirmed today.
“Joz,” as he is called by friends and colleagues, will be sharing details on Apple's latest product announcements, the iPhone 6, iPhone 6 Plus, Apple Pay and Apple Watch.
He's also expected to talk about iOS 8 and more.