Apple is reportedly teaming up with homebuilders to inch its way into the market for Internet-connected home furnishings in an effort to “bring home automation to the mainstream,” according to Greg Joswiak, who is Apple's Vice President of Product Marketing. Bloomberg quoted Joswiak as saying that “the best place to start is at the beginning, when a house is just being created.”
Project Titan, Apple's ambitious initiative to build an electric vehicle by 2020-2021 reportedly fell apart amid management crisis, supply chain issues and departures, prompting the company's leadership to shift gears and focus on autonomous self-driving software, for now.
Bloomberg's Mark Gurman reported Monday that Apple will decide fate of self-driving software by late 2017 as the new direction no longer includes building its own car.
Apple has been working on getting its mobile payments system, which expanded into Russia earlier this month, into more public transit systems, Bloomberg reported Tuesday.
Thanks to FeliCa-compatible NFC chips inside iPhone 7 and Apple Watch Series 2 models sold in Japan, Apple Pay will be gaining support for Japanese railway JR East later this month through its dedicated Suica payment system.
Bloomberg's Mark Gurman is reporting today that Apple is in the process of unifying its separate cloud services team in an effort to foster tighter collaboration between them, better compete with Google and Amazon in the cloud space and improve Siri, Maps, iTunes, iCloud and other services.
Eddy Cue, Apple's boss of Internet Software and Services, will oversee the effort to move cloud service engineering teams to a single campus as Apple continues shifting its cloud to its own infrastructure.
Bloomberg is reporting that Apple is in negotiations with Japanese consumer electronics maker Sharp to supply organic LED displays (OLED) for future iPhones. Any potential agreement is contingent upon Sharp’s production capability. The rumored discussions reportedly stem from Apple’s desire to secure multiple suppliers for organic LED screens and minimize exposure to any single supplier.
In an effort to advance its HealthKit framework, Apple has reportedly been developing a pair of new apps for the Apple Watch.
One will help users track and analyze their sleep and the other will their track fitness levels by measuring the time taken for the heart rate to fall from its peak to resting level, Bloomberg reports.
The company has hired “scores of healthcare experts” to develop improved electronic health record software and help turn the Apple Watch into a tool that diagnoses disease.
Bloomberg today published an article that shed more light on Apple's rumored Amazon Echo-like Siri hardware, which has purportedly exited the research and development lab and is now in prototype testing. As part of the report, Bloomberg alleges that Apple has another secretive project in the works that would improve Siri on iPhones and iPads.
Code-named Invisible Hand, the project would give us the ability to fully control our Apple devices through “a Siri command system within three years”.
Apple's rumored Amazon Echo-like Siri hardware has exited the company's research and development lab and is now in prototype testing, Bloomberg reported Friday. The project started more than two years ago, but Apple is now “pressing ahead” with the development of its unnamed Siri-driven smart home appliance after Amazon's Echo proved a surprise hit, even to Apple engineers working on the project.
Bloomberg reported Thursday that Apple has been developing a brand new Snapchat-style video editing and sharing application that could launch in 2017 as a standalone download, as well as testing deeper social ties across iOS as part of a newly directed focus to integrate more social networking features within its mobile products. These moves are said to be a response to the success of social services like Facebook and Snapchat, according to people familiar with Apple’s strategy.
Bloomberg just shot down The Wall Street Journal's claim of a cellular-enabled Apple Watch 2, saying it's been delayed over battery concerns and technological limitations. Instead, Apple Watch 2 models, which Bloomberg's well-informed Mark Gurman says are coming this fall, will improve health tracking with an on-board GPS chip.
Bloomberg threw its weight today behind rumors that a next-generation MacBook Pro would have Touch ID and an OLED touch strip with programmable shortcuts replacing the function key row, among other features first predicted by KGI Securities analyst Ming-Chi Kuo. Author Mark Gurman now writes for Bloomberg that the new MacBook Pros represent “the most significant upgrade” to the lineup in four years with the updated, thinner notebooks offering more powerful graphics processors “for expert users such as video gamers” and design features like a smaller footprint, thinner appearance, a bigger trackpad and more.
Bloomberg this morning ran a report which seemingly lends credence to earlier rumors that the next iPhone may include a pressure-sensitive Home button with Force Touch haptic feedback akin to the MacBook trackpad, in addition to improved low-light photography, cleaner antenna bands, iPhone 6s-like design, no headphone jack and more.