Apple

Apple Watch lifestyle photoshoots appear in Hong Kong and UK fashion mags

Multi-page editorial coverage of the Apple Watch in the world’s top fashion magazines continues with a new cover appearance and multi-page spread in Hong Kong street fashion and lifestyle magazine East Touch this month, Hype Beast reported Monday.

In addition, the wrist-worn device has appeared on the cover and a two-page spread inside the Big Spring issue of London-based fashion mag Style.

Apple adds virtually whole vehicle industry to its corporate description

Apple has added a number of activities related to automotive industry to its corporate description, as discovered by Swiss blog ApfelBlog.ch. The Cupertino company's law firm Baker & McKenzie has expanded Apple's corporate description in a set of documents filed recently in Zurich, Switzerland.

Virtually the whole vehicles industry is now included in Apple's activities, including vehicles, electronic car hardware, anti-theft devices, theft alarms, aftermarket parts and accessories for vehicles.

Apple Watch reportedly has Power Reserve mode, displaying only time

The New York Times reports the Apple Watch will feature "Power Reserve" functionality, in order to stretch the wearable's battery longer and make for less frequent charging.

Apple has said the watch battery is estimated to last a full day, requiring a user to charge it at night, similar to a smartphone. The low-power mode will display the time only, the report says, and will be able to do so on even very little battery.

Google wants to one-up Apple’s iSpaceship with spectacular all-glass greenhouse-style Googleplex

Google on Friday submitted a proposal for a new campus to Mountain View's outgoing City Council and boy does the new building look spectacular. Renderings of the project, shared with the public, reveal the scope of Google's ambitiously conceived new project.

Seeking to redevelop part of its existing campus in North Bayshore, the new all-glass building could be more adaptable to a changing company, bring new life to the environment, save energy and create a sense of community with bike paths and space for local businesses.

BGR: iOS 8.2 launching next Monday

Apple is shooting to release iOS 8.2 for public consumption next Monday, March 2, 2015, “or the following week at the absolute latest,” according to BGR editor Jonathan Geller who spoke to sources in the know.

March 2 is a Monday, an unusual day for an iOS software update, but so is March 9 when Apple's “Spring Forward” media event is due, at which it's expected to talk Apple Watch specifics.

Moreover, as many as four betas of iOS 8.3 could be issued before that software update is ready for public release, the BGR founder and editor has learned. He mentioned earlier in the month that iOS 8.2 would be arriving some time in March, but didn't provide a timeframe.

Upcoming Pinner for Apple Watch to bring comprehensive bookmark discovery to your wrist

Following Apple’s announcement of the March 9 media event, UK-based developer Sam Oakley, the brains behind the Pinner for Pinboard iOS app, has shared a preview of his upcoming Apple Watch app.

Pinner for the iPhone and iPad is a delightful app for managing your Pinboard in bookmarks. Unlike many other Watch apps that only offer basic functionality of their iOS counterparts, Pinner for Apple Watch has a full-on set of easy to use features to help explore Pinterest bookmarks in compelling new ways.

Google Maps update adds Local Guides, detailed POI/venue info and more

The Internet giant Google on Friday issued a refresh to its native mapping application for the iPhone and iPad, adding Local Guides and a couple other nice-to-haves.

A global community of the top reviewers on Google, Local Guides now appear in Google Maps 4.3 for iOS.

You can also add transit directions to your calendar.

Search has been improved, too, with the ability to search for event information for select venues, nearby businesses based on their address and even retrieve fun facts about popular points of interest.

Tim Cook: Apple Watch will replace car keys, battery will last whole day and other tidbits

While making an unannounced visit to Apple's flagship retail store in London's Covent Garden, CEO Tim Cook dropped a few more hints about the upcoming wrist-worn device, expected to mark Apple's foray into wearables come this April.

As The Telegraph reported, Apple's chief executive said the Watch will replace your car keys, reward exercise, filter messages and more.

ABC News expands to Apple TV owners in Germany, France, UK, Sweden and Hungary

ABC News, which last year debuted its inaugural Apple TV channel in the U.S., is now available to owners of Apple's $99 set-top box in Germany, no subscription required. As first noted by German blog iFun.de, it includes live and recorded shows and local news broadcasts from major U.S. cities.

This includes content from WABC (New York), KABC (Los Angeles), WLS (Chicago), WPVI (Philadelphia), KGO (San Francisco), KTRK (Houston), WTVD (Raleigh), KFSN (Fresno) and WISN (Milwaukee).

Tipsters have confirmed that ABC News is now also available to Apple TV owners in France, the United Kingdom, Hungary, Sweden and other European countries.

Poll: thinness vs. better iPhone battery

Handset vendors stubbornly insist on making their gadgets thinner at a time when consumers have largely been craving for better battery life.

Apple, like no other company, is a poster child for the industry's obsession with thinness. Whenever a new iPhone comes out, its slim profile gets prominently featured and communicated in ads.

This point was especially brought home for me in a recent Wall Street Journal article which argues that “survey after survey reveals there is one thing consumers wish manufacturers would change about their gadgets” and it's better battery life.

Our poll today deals with this issue as we seek to learn whether you, our loyal readers, would rather have a millimeter or two thicker device with a stronger battery or as thins a phone as possible with a good enough battery.

Ericsson intensifies legal pressure on Apple over patents, seeks iPhone sales ban

Following a $533 million loss in a lawsuit a small Texas-based company leveled against it over patent violation, Apple is now facing new legal challenges.

Friday, the Swedish telecommunications giant has unloaded legal barrage against the iPhone maker.

The move follows Apple's refusal to re-sign a global licensing contract with Ericsson in mid-January. Bloomberg noted that Apple had been paying royalties for Ericsson's patents related to mobile technologies, but the global license agreement expired last month and hasn't been renewed since.