Apple has acquired the popular children puppet series “Yo Gabba Gabba!” and is making new episodes as the iPhone maker continues to build out its library of Apple TV kids’ content.
STORY HIGHLIGHTS:
- Apple strikes a partnership with WildBrain for Apple TV+
- WildBrain owns a vast library of children’s television programming
- The deal brings all “Yo Gabba Gabba!” episodes and specials to Apple TV+
- WildBrain will also make new episodes of the show exclusively for Apple TV+
Apple TV+ acquires another popular kids’ show
WildBrain, a production company behind the popular kids’ puppet series “Yo Gabba Gabba!,” has announced bringing the series to Apple TV+. According to the announcement on the WildBrain website, all existing episodes and specials are coming to the the video-streaming service. As a bonus, WildBrain will also make 20 new half-hour episodes for Apple TV+.
Unfortunately, the companies wouldn’t say whether or not the deal might results in new free episodes of “Yo Gabba Gabba!” on YouTube being soon taken down.
WildBrain wrote in the announcement:
The new series will invite Apple TV+ audiences to return to that magical land of endless possibilities and promise, in a new reimagining based on the heart and essence of what Yo Gabba Gabba! is — a fantastic land of optimism and fun, where kids and families are taught life lessons through song and dance that allow them to learn, laugh and heal.
Apple, WildBrain, Peanuts Worldwide and Lee Mendelson Film Productions previously partnered on making Apple TV+ the home for all things “Peanuts”.
Apple TV+ children programming
Apple has continued investing billions into original content production for its streaming service.
Aside from the “Yo Gabba Gabba!” back catalog, the company has been expanding children-focused content on the service before and throughout the pandemic. Currently, back-catalog shows for kids available on Apple TV+ include “Fraggle Rock”, “Charlie Brown” and more.
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The Apple TV+ fall lineup of upcoming series for kids includes animated series “Wolfboy and the Everything Factory” premiering September 24, as well as animated farm tale “Get Rolling With Otis” and live-action series “Puppy Place,” as Apple recently announced.
According to a recent report, Apple TV+ will continue boosting its output of original content although Apple is said to have abandoned plans for a rumored streaming dongle. Apparently, Apple TV+ will pick up on average one new original film or television show per week in 2022, or approximately double its output rate in 2021.