Apple says ‘creativity goes on’ in latest video

Apple has shared a new video on its official YouTube channel to share a little hope in light of a global pandemic.

On Friday, Apple shared a video focused on the power of creativity. It measures in at just under two minutes, but, in that time, the company shows off photographs, videos, Oprah Winfrey, Lily James reading from an iPad, video calls between family members, and much, much more. Creativity is absolutely on display in this quick video, and it does a solid enough job showcasing an overall uplifting feel.

Here’s Apple’s description that accompanies the video:

We have always believed deeply in the power of creativity. Now, more than ever, we’re inspired by people in every corner of the world finding new ways to share their creativity, ingenuity, humanity and hope.

In addition to that, Apple shares a variety of different links to the company’s creative resources. I’ve gone ahead and included them just below. That includes the brand new 30 activities for kids we reported on earlier today.

You can check out the new video below:

What do you think of the new video? Let us know in the comments below.