In its first bundle deal for the upcoming Apple TV+ video service, the Cupertino tech giant will treat all $5 per month Apple Music student subscriptions to Apple TV+ at no additional charge.
Apple TV+, also a $5 per month affair, is launching this Friday. The bundle deal for Apple TV+ was announced via the Instagram page belonging to the “Dickinson” star Hailee Steinfeld and soon after got reposted on the official Apple TV+ Instagram account.
“Dickinson,” as I’m sure you know already, is among launch shows for Apple TV+.
9to5Mac has more:
Standard Apple Music subscribers ($9.99 for individuals or $14.99 for families) currently have no such discount opportunity, which feels a little lopsided given those subscriptions are at least twice the price. However, such a promotion may be in development. We have heard reporting that Apple is talking with music labels about ways that it could offer bundle pricing.
The Instagram post doesn’t make it clear if this deal will be permanent or time-limited.
No further details were provided at post time, but we’ll be making sure to update the article when we find out more about this bundle deal. At any rate, I find this interesting on many levels. Analysts have long called for Apple to create a Prime-like bundle so it’s encouraging seeing that Tim Cook & Co. at least appear interested in exploring that possibility with this deal.
Student subscriptions for Apple Music are valid for a single person while Apple TV+ supports Family Sharing allowing a family of six to share a single subscription so it’ll be interesting seeing how this deal will work. Apple is also enticing its own customers to sign up for Apple TV+ by offering twelve months of free service (with Family Sharing included) to everyone who purchases a new iPhone, iPad, iPod touch, Apple Watch, Apple TV or Mac.
What do you think about this student deal? If you ask me, it makes lots of sense to offer a bundle covering streaming music and original video content.
Let us know what you think by sharing your thoughts in the comments down below.