In what may be the first sport chain retailer to sell Apple Watch, Canada’s Sport Check stores are now selling Apple Watch. Sport Check files as the country’s largest sport retailer.
As first noted by PatentlyApple, the Apple Watch listing over at the official Sport Check website now has the latest Apple Watch Series 2 and Apple Watch Nike+ models on sale, in addition to the previous-generation Apple Watch hardware.
The new Sport Chek ads for Apple Watch began hitting the market last week.
It would seem that selling Apple Watch through specialized sport retailers may be a new thing. At any rate, we’ll keep you informed if the Cupertino company expands this latest initiative to sport retail chains elsewhere.