Apple has officially launched its streaming music service iTunes Radio in Australia this morning, making it the first non-U.S. country to gain access to the service since it was introduced last fall.
It was reported in October that Apple had plans to rollout iTunes Radio to the U.K., Canada, Australia and New Zealand in early 2014, and this appears to be the first step of that International push…
From Apple’s press release:
“Apple® today announced iTunes Radio™ is now available to music fans in Australia. iTunes Radio is a free Internet radio service featuring over 100 stations and an incredible catalog of music from the iTunes Store®, combined with features only iTunes® can deliver. When you tune into iTunes Radio on your iPhone®, iPad®, iPod touch®, Mac®, PC or Apple TV®, you’ll have access to stations inspired by the music you already listen to, Featured Stations curated by Apple and genre-focused stations that are personalized just for you. iTunes Radio evolves based on the music you play and download. The more you use iTunes Radio and iTunes, the more it knows what you like to listen to and the more personalized your experience becomes. iTunes Radio also gives you access to exclusive “First Play” premieres from top selling artists, plus the ability to tag or buy anything you hear with just one click.”
iTunes Radio is ad-supported but iTunes Match subscribers—Apple’s AU$34.99 per-year cloud music storage service—get to use it ad-free. The feature can be found in the Music app of iOS 7 devices.