New report offers behind-the-scenes look at Apple-HBO deal

By Cody Lee on Apr 7, 2015

Alongside Tuesday’s launch of HBO’s new standalone streaming service, HBO Now, Fast Company published a wide-ranging interview with the network’s chief executive Richard Plepler. The piece offers a behind-the-scenes look at how Now came about, and more interesting to us, how Apple got involved.

As Plepler tells it, HBO had been working on a streaming service for a few years, with plans to launch in 2016. But due to increasing competition from Netflix, and a looming takeover bid from media mogul Rubert Murdoch, they decided to speed up the timetable. So he gave his old friend Jimmy Iovine a call. Read More

 

Tim Cook calls into CNBC’s ‘Mad Money’, talks ResearchKit, Apple Pay and more

By Cody Lee on Mar 12, 2015

It seemed like just another episode of Mad Money, CNBC’s polarizing financial TV show, until host Jim Cramer took a call from “Tim in California.” As you’ve probably guessed by now, it was Apple CEO Tim Cook on the line, prompting cheers from a surprised studio.

Cook began the call by congratulating Cramer on “10 great years of Mad Money,” but it was clear he had other things to talk about. The first thing was ResearchKit, Apple’s medical research app platform it unveiled on Monday, which as already had over 10,000 signups. Read More

 

Jony Ive and Marc Newson to open ‘Conde Nast Luxury Conference’ in April

By Cody Lee on Mar 11, 2015

Apple designers Jony Ive and Marc Newson are going to open the inaugural ‘Conde Nast Luxury Conference,’ Vogue announced today. The event will be held on April 22nd and 23rd, in Florence, Italy, and will focus on the future of luxury and technology.

“Apple is now a powerful part of the luxury industry,” said International Vogue Editor and conference chief Suzy Menkes. “The iPhone, iPad, and the forthcoming Apple Watch are in direct competition with handbags, timepieces and high-end accessories.” Read More

 

Interview: TaiG team offers elusive answers to important questions

By Sébastien Page on Dec 30, 2014

The first time we heard about TaiG was a year ago, when the evad3rs released the evasi0n7 jailbreak, bundling the Chinese installer to their jailbreak utility for users in China. Long story short, TaiG wasn’t what the evad3rs thought it was, as it was clearly an installer that facilitated piracy. A backlash followed, which led to evad3rs unbundling TaiG from their tool. But it was too late. Damage was done. Reputation was tarnished. TaiG then stuck in our heads as the embodiment of piracy in a country we culturally don’t understand.

Fast-forward to November 2014 and the unexpected release of the TaiG jailbreak for iOS 8.1.1. It came out of nowhere and surprised everybody, and despite the sour taste TaiG had left in the community a year before, we were all quick to forget all about it. For most people, having a jailbreak for the latest software version was all that mattered.

If the TaiG jailbreak was one of the most popular of the year, the company behind it still remains quite a mystery, at least here in the US. Who is the team behind the TaiG jailbreak? Maybe more importantly, what is TaiG, the company, and what does it do? What are its goals?

We reached out to the TaiG jailbreak team, comprised of a single member, and tried to ask those embarrassing questions. As you can see below, the answers are short and don’t address the main points, usually avoiding the question altogether. Besides a few elusive replies to important questions, we do get a few interesting answers about the future of the TaiG jailbreak. Read More

 

Full video of Apple VP Greg Joswiak’s Code Mobile interview now available

By Cody Lee on Nov 12, 2014

In October, Apple’s VP of iPhone marketing Greg Joswiak participated in an on-stage interview at Recode’s inaugural Code/Mobile conference. During the 30-minute discussion, Joswiak talked about several topics including the iOS 8.0.1 debacle, Apple Pay and more.

Since Joswiak isn’t on Apple’s senior executive team, we don’t get to see him talk very often, but he offers up some interesting information in this interview. We already covered some of the major highlights here, but now you can watch the whole thing on the video below. Read More

 

The Wall Street Journal posts full video of Tim Cook interview

By Cody Lee on Nov 10, 2014

In October, Apple CEO Tim Cook participated in an interesting on-stage interview at The Wall Street Journal’s inaugural WSJ.D Live conference. During the 30-minute discussion, Cook talked about several topics including Apple Pay, Apple Watch and more.

Of course, Cook has done a handful of high profile interviews in recent months, but he does divulge some new details regarding Apple and its products during this talk. We covered some of the highlights here, but now you can watch the whole thing on video. Read More

 

Trent Reznor talks new role at Apple in Billboard interview

By Cody Lee on Oct 31, 2014

Adding to the stack of Apple executive interviews we’ve seen in recent weeks, Billboard has published an article with Beats’ Trent Reznor today, where he discusses his new role in Cupertino and what he’s been working on.

Reznor is of course the frontman for the rock band Nine Inch Nails, a film score composer, and the Chief Creative Officer for Beats Music. He came over to Apple with Dr. Dre and Jimmy Iovine following the Beats acquisition. Read More

 

Apple’s Greg Joswiak apologizes for iOS 8.0.1 bug, blames it on distribution

By Cody Lee on Oct 28, 2014

Continuing with their high profile interviews, Recode’s Ina Fried and Walt Mossberg brought Apple’s VP of iPhone marketing Greg Joswiak up on stage today at their Code/Mobile event. The trio discussed a number of topics, including Apple Pay, Apple Watch and Apple’s recent software woes.

Given the nature of the questions, and Apple’s devotion to PR control, a lot of Joswiak’s answers sound very similar to things we’ve heard Tim Cook say recently. However, Fried and Mossberg do manage to pry some original, interesting tidbits from the executive during the course of their talk. Read More

 

Tim Cook talks Apple Watch battery, Apple Pay numbers and more in WSJ interview

By Cody Lee on Oct 28, 2014

Tim Cook took the stage earlier tonight at the Wall Street Journal’s inaugural WSJ.D Live conference at the Montage resort in Laguna Beach, California. The CEO participated in a lengthy interview, as well as a Q&A session, which produced some pretty interesting tidbits regarding Apple and its products.

Of course, given that Cook has done a handful of high profile interviews in recent months, you’ve probably heard some of the stuff mentioned at tonight’s event. However, he does offer up some new information regarding Apple Watch battery life, why the iPod classic was discontinued, and other morsels. Read More

 

You can now watch Jony Ive’s full Vanity Fair interview online

By Cody Lee on Oct 17, 2014

Earlier this month, Apple SVP Jony Ive participated in a brilliant on stage interview at Vanity Fair’s New Establishment Summit in San Francisco. The design chief talked about a wide range of topics, including Apple’s design process and his thoughts on copycats.

As an executive of one of the most secretive companies in the world, Ive rarely speaks so candidly—especially on stage, so as you can imagine, the event went viral. Well now you can see what all of the commotion was about, as the full interview has been posted online. Read More

 

Jony Ive talks Apple design process, copycats and more in new interview

By Cody Lee on Oct 10, 2014

Jony Ive, Apple’s senior vice president of design, gave an onstage interview last night at Vanity Fair’s New Establishment Summit in San Francisco. The executive was among several Silicon Valley elite to participate in the conference, including Tesla CEO Elon Musk, Twitter CEO Dick Costolo, and Astro Teller from Google X.

Although Ive has participated in several interviews over the years, his appearance on stage is a rare one—rumor has it that he doesn’t like speaking in front of large crowds. The discussion covered a number of interesting topics, including how Apple goes about designing its new products, life lessons from Steve Jobs, and more. Read More

 

Bloomberg talks to Tim Cook, Jony Ive, and other execs about Apple Watch and more

By Cody Lee on Sep 17, 2014

“With an Apple Watch wrapped around his hand brass-knuckle style, Ive reveals that the project was conceived in his lab three years ago, shortly after Jobs’s death and before “wearables” became a buzzword in Silicon Valley.” This is just one of the many interesting anecdotes in Bloomberg’s new piece on Apple.

Bloomberg Businessweek’s Brad Stone and Adam Satariano interviewed several Apple executives, including Tim Cook, Jony Ive and Jeff Williams, after their big event last week. The conversations cover a wide range of topics, including the new Apple Watch, iPhone 6, and how the culture is changing in Cupertino. Read More

 

Tim Cook talks user privacy in part 2 of Charlie Rose interview

By Cody Lee on Sep 15, 2014

PBS has posted a new clip of Tim Cook’s interview with Charlie Rose to YouTube this evening. The two-part interview, of which the first half aired on Friday night and the second half airs tonight, covers a wide range of topics, including Steve Jobs, the Apple Watch and more.

The latest clip sees Cook talking with Rose about user privacy, and how Apple approaches the hot button issue. Cook explains that Apple isn’t in the business of collecting user data, and it purposefully designs its services—email, iMessage, etc.—to collect as little of it as possible. Read More

 

Tim Cook talks Steve Jobs, Beats buyout and more in Charlie Rose interview

By Cody Lee on Sep 12, 2014

Apple CEO Tim Cook is making the media rounds this week, following his company’s big product unveiling event on Tuesday. He’s spoken with ABC, The Wall Street Journal and several other outlets, and today he has popped up in an interview on PBS’ The Charlie Rose Show.

It’s a two-part interview, with the first segment airing today, and PBS has just posted a handful of clips from the conversation to YouTube. In them, Cook talks to Charlie about a wide range of topics, including Steve Jobs, Apple’s Beats acquisition, and its future plans for TV. Read More

 

Tim Cook speaks with ABC News about Apple Watch, Steve Jobs

By Cody Lee on Sep 9, 2014

Following today’s “historic” media event, Apple CEO Tim Cook sat down with ABC News’ David Muir for an exclusive interview. The full interview will air on tonight’s episode of ‘World News Tonight,’ but ABC has just posted a teaser clip of the conversation.

In the clip, which we’ve posted below, Cook talks to Muir about the significance of this morning’s event. The keynote took place at the same venue where Steve Jobs unveiled the original Mac in 1984, Muir wanted to know if that was on Cook’s mind at all today. Read More

 

Tim Cook speaks out on recent iCloud hacks, promises new security measures

By Cody Lee on Sep 4, 2014

Tim Cook sat down with The Wall Street Journal today, but not to talk about how excited Apple is about next week’s iPhone event. Instead, the CEO answered questions regarding the recent iCloud scandal, which led to the posting of dozens of nude celebrity photos earlier this week.

Apple has already released a statement on the matter, claiming that iCloud and its subsequent services had not been breached. Cook reiterated those claims today, and added that the Cupertino company plans to rollout a number of new security features to make its devices more safe.

Read More

 

Jony Ive says “Switzerland’s in trouble” ahead of expected iWatch unveiling

By Cody Lee on Sep 3, 2014

After years of speculation, it’s believed that Apple is finally ready to show off its new wearable device, dubbed the ‘iWatch‘ by much of the media. And according to the company’s senior vice president of design Jony Ive, the folks over in Switzerland are in trouble.

In a recent article on tech and fashion, The New York Times’ Nick Bilton mentions that he spoke with Mr. Ive about the so-called iWatch. Obviously, the designer doesn’t offer up an official comment on the secret project, but it’s clear that he’s very confident in it. Read More

 

Tom Hanks promotes new iPad app in App Store interview

By Cody Lee on Aug 14, 2014

Here’s something you don’t hear every day. Actor Tom Hanks participated in an App Store interview this afternoon, in an effort to promote his new iPad app ‘Hanx Writer.’ The conversation happened via Twitter, with Mr. Hanks answering questions asked by the official App Store account.

Hanx Writer aims to recreate the experience of a manual typewriter on the iPad, with authentic sounds and graphics. And while there are already a host of similar apps on the App Store, early reviews say that none of them come close to Hanx in terms of polish and attention to detail… Read More

 

Tim Cook interviews offer more details on Beats acquisition

By Cody Lee on May 28, 2014

In addition to giving comments for the press release and writing a memo to employees, Tim Cook apparently invited a handful of high profile journalists to Apple’s Cupertino headquarters today to talk about the just-announced Beats acquisition.

Cook spoke with reporters from the Wall Street Journal, the New York Times, the Financial Times and other publications this afternoon on the Beats buyout. And we’ve rounded up some of the more interesting tidbits from each interview, below… Read More

 

Apple’s environmental chief talks current and future clean energy initiatives

By Cody Lee on May 22, 2014

Apple’s newly appointed VP of Environmental Initiatives, and former head of EPA, Lisa Jackson spoke at Fortune’s Brainstorm Green conference earlier this week. The executive talked about a number of topics, including the iPad-makers various green projects.

Jackson noted that although Apple has done a good job reducing its carbon footprint over the past few years, it still has a long way to go. Their next major challenge, she says, is getting their 400+ retail stores around the globe to run on 100% on renewable energy… Read More

 
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