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Apple on Thursday announced that the App Store broke records on the first of January. The company says New Year’s Day was the Store’s single busiest day ever with nearly $240 million in revenue.

The day put a nice cap on a record-breaking holiday season and year. Apple says App Store purchases topped $3 billion in December alone, and developers were paid more than $20 billion in 2016.

“2016 was a record-shattering year for the App Store, generating $20 billion for developers, and 2017 is off to a great start with Jan. 1 as the single biggest day ever on the App Store,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing. “We want to thank our entire developer community for the many innovative apps they have created — which together with our products — help to truly enrich people’s lives.”

Here are some of the other stats mentioned in the press release:

  • Super Mario Run saw over 40 million downloads in its first 4 days, and was the most app downloaded globally on Christmas Day and New Year’s Day.
  • Nintendo’s hit runner also cracked 2016’s top 10 most downloaded apps, along with Pokémon Go.
  • Independently developed apps like Prisma, Reigns, Procreate, Lumino City, Sweat With Kayla and djay Pro were among the most successful last year.
  • There are now more than 2.2 million apps in the App Store.
  • The App Store is available in 155 countries
  • Custom App Store campaigns helped raise more than $17 million for World Wildlife Fund and (RED) last year.
  • There are over 21,000 iMessage apps.
  • App Store’s subscription billings were $2.7 billion in 2016, up 74% from previous year.

It’s not surprising to see Apple touting its App Store numbers. The company has consistently pointed to its services division amidst slumping iPhone sales. Expect to hear a lot more about it on Jan. 31.

Source: Apple

  • malhal

    Great for Nintendo, even more terrible for indie devs

  • Rowan09

    Nintendo is dumb. Still no NES in stores they are trying to run the company into the ground. They have a huge hit with Mario Run and still no other Mario titles. Release a Mario Allstars Touch even a Smash Bros Touch and man they would make a killing. On another Note this is where Apple will continue to have revenue, in services not hardware.

    • TechnoBuff

      Apple is a hardware company…. there is no data or trend that shows that services will be the biggest income generator for Apple in years to come.. Most of their services are not the leader in whatever category they are in and not anytime soon.

      • Rowan09

        Number 1 in digital music is itunes, number 1 AppStore and fastest growth with Apple Music. It’s doesn’t have to be the biggest generator. No company can keep having monster quarters selling hardware because technology only moves so fast. All customers won’t have the latest devices but they all have access to services no matter the device.

      • TechnoBuff

        Again i reiterate..Apple’s future remains in hardware, which is bolstered by their software/services…
        Your false equivalency does not even make sense as Apple is not leading in those category. or rather they are the only one competing in that category.

        #!. Digital music is virtually a non existent category as no one competes in that space anymore and Apple has been losing sales as people move towards streaming. The sales from that is pittance compared to what they make from hardware.
        #2 Same goes for AppStore.. as well… because they have a monster quarter selling app does not mean it will surpass hardware anytime soon.
        # 3 Same goes for Apple Music.

        All other apple services sucks including icloud and other cloud related services. which is being saved merely because people buy Apple’s hardware.

        Overall Apple knows their future remains solely in hardware.. all of these services are aimed to bolster hardware.. they cannot survive on their own without hardware or out of Apple ecosystem.

        So your rationale that services/software is Apple’s future is wrong. Apple is not built to be a software/services compnay.
        Apple can still make other hardware products or move into a new product category.. Apple is not Microsoft that is solely a software/services company.. Apple is hardware.. plain and simple

      • Rowan09

        If you didn’t notice Google as well as Microsoft now make hardware device and are now both software and hardware company. We know they use the hardware to keep you in the ecosystem. I’m not saying Apple should stop making hardware that would be dumb, I’m saying they need to continue to focus on services because that is sustainable. For example Apple Music is a monthly service, etc. Hardware is a one time thing and people don’t upgrade as much as long as it works. If you’ve also been paying attention while hardware sales had a decline services were up every year.

      • TechnoBuff

        Have you seen Microsoft and Google feeble attempt at manufacturing.. it is not that the products arent good enough.. it is simple that they lack the infrastructure that makes a hardware company like Apple successful.

        GooglePixel phone was released but people have nowhere to try it out.. only at Verizon stores that are not in a lot of locations.etc.. Apple has a whole infrastructure built around sales of hardware… Sales of hardware might decline but again Apple will still make a bulk of its revenue from hardware..

      • Rowan09

        They will make a bulk from hardware I agree. I’m just saying they need to focus just as much on services to stay relevant because hardware takes time to develop, but they can keep charging for good services whether people upgrade or not.