Facebook has launched yet another standalone app, called Riff, that will give you and your friends the chance to go viral.
Riff, available to download on the iTunes App Store and what was born as a side project, is an app that allows you to create videos with friends. The goal is to see how far your video can spread, with your friends’ help.
Anyone can start by creating a 20-second video, assigning a topic, like #AprilFools. Then your friends can view it and choose to add their own clips on that topic. Once a friend adds a clip to your video, your friend’s friends will also be shown the video in Riff and will be able to add to it.
Anyone can see your videos, but only your friends can add to them, and then their friends can add to them, and then their friends – and so on and so on.
“The potential pool of creative collaborators can grow exponentially from there, so a short video can become an inventive project between circles of friends that you can share to Facebook, or anywhere on the internet, at any time,” Facebook says.
Past video making capabilities, the app has a featured section for you to view popular “Riffs”. Essentially, the app sounds like a Vine for friends or Snapchat’s Story feature.