og_apple_watch

Pretty accurate KGI Securities analyst Ming-Chi Kuo has issued a brand new note to clients. In it, he confirmed an earlier report calling for a March release date of the Apple Watch (remember, Apple’s retail boss mentioned a vague Spring release date).

In the note, a copy of which was obtained last evening by MacRumors, Kuo also claims that a rumored MacBook Air refresh with a twelve-inch Retina display and a radically redesigned chassis will go on sale during the first quarter of this year.

Due to low yields of several key components, the revered analyst is predicting constrained launch supply and is shooting for 2.8 million Watch shipments during the first quarter.

The baseline Watch model will start at $349, Apple said. Specifics like the pricing of other Watch editions, details on battery life and the start of pre-orders should be revealed in due date, Kuo notes.

A recent report by 9to5Mac’s Mark Gurman claimed Apple was aiming for two and a half hours of “heavy” gameplay or app use, three and a half hours of standard app use and four hours of fitness tracking.

apple watch fit

Kuo is also predicting a first quarter launch of Apple’s rumored twelve-inch MacBook Air notebook.

That device is believed to include a Retina screen and sport an ultra-thinner and lighter appearance, a one-port design based on a single reversible USB 3.1 Type-C port that may be also used for charging and fanless performance owing to Intel’s latest low-power Broadwell chips.

Taiwanese trade publication DigiTimes said earlier in the week that Apple supplier Quanta Computer was ramping up production of the new Air for a release sometime in the first quarter.

Twelve inch MacBook Air Martin Hajek 008

Last but not least, Kuo wrote he expected iPhone shipments would beat expectations for the first quarter of 2015 with over 61 million units shipped.

As for iPad shipments, he thinks Apple will report moving a total of ten million units when it announces Q1 2015 earnings on Tuesday.

Speaking of new products, I’m glad that both the Watch and the new Air will be launching in March. When you think of it, such turn of events would be beneficial to Apple on many levels.

Last year, if you remember, shareholders and fans had to endure nine full months without a new hardware product.

MacBook Air rendering courtesy of 3D artist Martin Hajek.

Source: MacRumors

  • Manor

    To be honest, even if they are right sometimes, I usually don’t believe analyst’s predictions…

  • Andrew

    I honestly don’t believe that Apple is going to neuter the MacBook Air like that… Only having one port is bad enough, but having one port that isn’t featured on 99.9% of devices on the market? They’d be shooting themselves in the foot.

    And the Watch? It’s gonna flop. Calling it now. Maybe the next gen will be better, but $350 for a watch with a four-hour battery life? Come on. $99 or $199 will get you a Pebble or Pebble Steel with a seven-DAY battery life.

    • Jordan Stevens

      How can I find you when you’re proved wrong? And where’s this 4 hr battery life info you’re getting from?

    • “I honestly don’t believe that Apple is going to neuter the MacBook Air like that… Only having one port is bad enough, but having one port that isn’t featured on 99.9% of devices on the market? They’d be shooting themselves in the foot.”

      I think this is them pulling yet another iPhone 5c/iPod Touch 4.5 move; stripping the base model to be stupidly unappealing as possible. This will be a $100 cheaper model (maybe starting at $900), but with it lacking many ports, thus being significantly less appealing, people will be tempted to cough up the additional cash to get the next version…thus maximizing profit.

      “And the Watch? It’s gonna flop. Calling it now. Maybe the next gen will be better, but $350 for a watch with a four-hour battery life? Come on. $99 or $199 will get you a Pebble or Pebble Steel with a seven-DAY battery life.”

      You’re dead wrong there, watch as iSheeps prove you wrong. The Apple watch will sell like crazy.

      • Tronjheim79

        Must people who prefer Apple products be called sheep? Haven’t you considered that they’ve found better experience from using such products that from then on they’ve put their trust on Apple?

      • Litchy

        MrElectrifyer is referring to the customers who buy Apple products only because they are expensive and cool. Unfortunately I don’t think these kind of customers exist anymore.

        People who buy their first Apple product might think that way and only buy it because “everybody does it”, but I think after using Apple devices for a certain time you get kind of used to the simple and working features. As soon as you try out something else it gets either complicated or ugly. Some people can’t explain why they bought an iPhone again and everybody starts to judge them…

        There are two kinds of Apple customers in my opinion:
        1. The ones that got used to the simple and easy way Apple products work, who are simply overwhelmed by the complicated alternatives (Mostly people who have problems with technology) and have enough money for Apple products.
        2. The ones that enjoy the good support, high quality hardware, thought through software, don’t mind some limitations in terms of customization and have enough money.

        Once you get into jailbreaking (iOS) and Terminal mods (OS X) the lack of customization argument is also invalid.

        One more thing: The guys who buy apple products and still talk about other customers being “iSheep” are probably just trying to prove that they have good reasons to buy apple products and are “different”.

        Edit: Of course there are always exceptions and people switching between Apple and other companies 😉

      • Cameron

        Electrifyer only sees things in his point of view, on paper specs to money ratio. Everyone else who sees differently is an iSheep.

      • N&LH

        “watch as iSheeps prove you wrong”…People buy what they want…This is not your business.

      • Cameron

        on the iWatch part, maybe with your vast amount of knowledge you can tell him how much better the iWatch is going to be. Instead of Apple bashing. Surely you dont agree the Pebble is better because of its 7 day battery life. Play fair.

    • Greenhaze22

      Keeping in mind I’m an Apple stock holder, multi-device owner and totally have my mind set on buying the iwatch…I’m afraid I agree with Andrew about its plight. I also own the pebble watch and for what it does and it’s price…it’s awesome. I can’t see people lining up for a $350 gadget that’s really just a neat to have novelty.
      I hope we’re both wrong.

  • Scape

    Never had a macbook before so never really followed it but doesnt it make more sense to refresh air and pro at same time but seems there is n talk of pro? Would have thought this would be normal procedure no?

  • Jordan Stevens

    Is it March yet?

  • Litchy

    Just to join in on the AppleWatch battery discussion:
    First of all, don’t forget that these numbers are predictions. As far as we know Apple could have leaked those numbers to set the bar low. IF these numbers prove to be true they are just the ones for heavy use. The most interesting part of battery life is how long does the watch last while using it like a smartwatch is supposed to be used (see pebble).

    To clear things up that means the following to me: Look at time (often), get notifications (often), discard notifications (often), answer notifications for example with canned replies (sometimes).

    What I won’t be doing: Browse Facebook/Twitter/iDB/9gag with watch, Look at videos/photos, play games

    If a smartwatch lasts 20-24 hours while using it for the above tasks I will be totally happy. If it lasts 19 hours I will have to test it before I decide to keep it. If it doesn’t last from morning until I come back home I’ll wait for the 2. generation.

    Oh and one last thing: Heavy use like fitness tracking means all sensors and stuff need to be running for 4 full hours. Sooner or later you get to the point where modern battery technology just can’t give you more power in such a small device. All smartwatches with true fitness tracking have this problem. Just charge it after your workout while showering 😉