Geneva Auto Show (Ferrari FF CarPlay with Greg Joswiak, MacPrime.ch 001)

Greg Joswiak, Apple’s Vice President of iPod, iPhone and iOS Product Marketing, will be speaking at the inaugural Code/Mobile conference next month, Re/code confirmed today.

“Joz,” as he is called by friends and colleagues, will be sharing details on Apple’s latest product announcements, the iPhone 6, iPhone 6 Plus, Apple Pay and Apple Watch.

He’s also expected to talk about iOS 8 and more.

The Code/Mobile conference runs from October 27 through October 28 at Half Moon Bay, California.

“He usually keeps himself quite busy behind the curtain, so we’re delighted to have Joz on stage in what’s a rare public interview for Apple (and even rarer for Joswiak),” notes Re/code.

Joswiak appeared in Apple’s promotional videos and made several onstage appearances at the company’s media events.

For example, at WWDC 2014 this June he showed off iOS 8 and iMessage to Apple’s army of developers. Check out the promotional video below featuring Joswiak hyping FaceTime and design features of the iPhone 4.

https://www.youtube.com/watch?v=0LvQC72dK-c

Earlier this year, Apple’s chief of online software and services, Eddy Cue, attended the Code Conference alongside Beats Electronics founder Jimmy Iovine.

The two men spent much of their air time discussing Apple’s reasoning behind its $3 billion purchase of Beats Electronics, which makes Beats by Dr. Dre headphones and audio accessories, and the Beats Music music-streaming service.

And here’s a rare interview with Joswiak.

Pressed for detailed about Apple’s product roadmap, Cue told Mossberg that Apple has “the best product line that I’ve seen in my 25 years at Apple”.

I won’t be surprised if Mossberg asks Joswiak to revisit Cue’s statement and comment on it now that Apple’s unloaded some of the innovations it has in store for 2014.

Given the October 27-28 timeframe, it’s also possible Apple will have released new iPads and maybe even refreshed the Apple TV and rolled out a Retina MacBook Air ahead of the Code/Mobile conference.

Other speakers at the conference include the heads of the world’s biggest collaborative project, Wikipedia, and the clever education app Duolingo, YouTube CEO Susan Wojcicki, WhatsApp CEO Jan Koum and T-Mobile CEO John Legere.

Top image: Greg Joswiak at the Geneva Auto Show demonstrating CarPlay integration on the Ferrari FF.

[Re/code]

  • Bugs Bunnay

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