New iPhone commercial: Photos Every Day

By , Apr 25, 2013

Apple has posted a new commercial on its website and on its YouTube channel, and it’s one of the better ones I’ve seen in recent memory. The video — entitled Photos Every Day — is a montage of the many ways that people use their iPhone’s to take photos in everyday situations. The commercial ends by saying: “Everyday, more photos are taken with the iPhone than any other camera.”

I guess the main word that pops into my head when I watch this is: human. What about you?

  • Share:
  • Follow:
  • rafa

    Indeed!… It’s really good.

  • http://twitter.com/Antoniogzzx onebyone_

    Good job apple,
    wonderful and simple background song, with his own classic-apple-style-ads.

    Just love it.

    • http://twitter.com/Thay__T Thay

      Amazing piano in the background makes you smiles along with ad :)

    • Ian

      Heart touching…somehow..

  • http://www.facebook.com/aa71217 Adel Ali

    I don’t know about you guys, but I like to take pictures with me GS3. JK I got a iPhone 5

  • http://www.facebook.com/randle1 Phil Randle

    Brilliant add. Even had the inta’food’ photos. That’s way better then the scrolling words commercials.

    • Ben

      *Ad. Just saying :D

    • imot65

      “better THAN”

  • Guest

    Just imagine what a camera shutter button would do…

    • http://twitter.com/jmarsh5 Justin Marshall

      You talking about the volume up button?

  • http://twitter.com/ameyashelar Ameya Shelar

    Can anyone tell me , which is the app…. Which was used for editing and to give effects ???

    • https://twitter.com/MrElectrifyer MrElectrifyer

      The stock “Photos” app…view a photo in it and the options will be there.

    • felixtaf

      Photostudio (was free few days ago), Photo fx (paid), snapseed (free), sketch me (paid), photo funia(free) , Adobe Photoshop touch (paid), iphoto (paid), Stock app (can edit – no effects) … Quipio (free). All used and tested… Evry app has its own good and bad…. Hope this helps…

    • http://twitter.com/JarrydRichards Jarryd Richards

      If you are talking about the one used for the picture of the cake and coffee then its instagram.

  • Joonyaboy

    Seriously the best one I’ve seen in a while from them

  • Diego Gastón Milano

    Reminds me a bit of 1 Second Everyday App. Sweet video. Thumbs up!
    What I love about Apple ads is that they are not aggressive to the competition. There is truly no need for it, if you know what I mean… :)

  • weztimonial

    Great job, i use my iPhone 5 so much more often than my dslr to take photos.

  • http://twitter.com/Steve4S Steve4S

    It is a nice video. I use my i4S every day to take a lot of fotos. It is easy and the cam takes good pics. :)

  • Klikkit

    Brilliant example of an Apple ad.. the kind that makes you want to go out and buy the phone, glad to see they’ve still got it, feels weird not seeing a raft of white backgrounds and reflections though

  • Raj

    Good one!

  • http://www.facebook.com/profile.php?id=100005661215361 Parth Patel

    Classic Apple

  • Mohammad Ridwan

    Beautiful …. just beautiful… but the Ad would’ve been perfect if there was no voice over at the end…. jmo..

  • genXhippie

    The iPhone seriously need an Xenon flash with led light (for videos),to eliminate the blurs in photos due to movement(s). My Nokias N82 (6yrs old) and N8 (almost 3yrs old) have Xenon flashes. So should my iP5, and beyond imo.

    • Gorgonphone

      no one care about those phones you mentioned though..

      • genXhippie

        My point wasn’t the actual phones,those were just prime examples of (much) older phones having an Xenon (real) flash, not a led light. Still, in 2013 it’s not present on the iPhone, when it should and can be. I mean, is if Apple is serious about quality photos.

  • Chuck Finley

    Jesus Christ, you can hear the sucking noses in this comment section from Pluto.

    You guys gonna buy Apple dinner first before you start blowing ‘em?

    • Gorgonphone

      nah we just know and love the best phone and tablets and computers on earth..

  • http://www.facebook.com/jamesheckiii James Heck III

    It’s nice to see Apple flexing their marketing mojo muscles once again.

  • http://twitter.com/Chindavon Chindavon

    Samsung’s retaliation commercial will be showing iPhone users taking photos and making fun of them in whatever sort of way, but never show us why we should buy their phone. Such a stark contrast on how they do commercials. This ad was great.

  • Ian

    Don’t forget the iPod Touch 5!

  • felixtaf

    Typical Apple ad… Focus completely on the products… No unwanted dancing or jumping up and down (Surface ad), or thrashing and bashing other products (Samsung, Old Mac vs PC ads too)… Nice ad… I even have the iPad mini piano ad in my iPad… Such a nice ad frm Apple…

  • http://www.facebook.com/sriram.varadarajulu Sriram Harvind Varadarajulu

    guys please help me i cant stand it!! anyone know where i can get that song its totally awesome such melody and southing tone to the ears i must have it!!

  • http://www.facebook.com/dante.arellano1 Dante Arellano

    Its like always have iphone makes people diferent or just them are diferent.

  • Duhhh…

    One does not simply give his iPhone 5 to a total stranger with a sport bike. He could run away with it…

  • Gorgonphone

    they are getting us ready for the better camera n the 5S…lol

  • http://www.facebook.com/eddie.grant.73 Eddie Grant

    It looks like the person in the fifth scene is trying to take a picture of their ass.

  • Jonah John

    Haha what if your life isn’t that interesting like mine ;)

  • blazej tomaszkiewicz

    does anybody know track ID ?

  • http://twitter.com/GrumpCurmudgeon Shannon Montgomery

    WHAT is that SONG? Why can’t I find it anywhere?

  • Dustin Wheeler

    Look at the most used cameras in Flickr. Last I saw, the top three cameras were the 3 most recent iPhones.

  • http://www.facebook.com/debra.carlsen Deb Carlsen

    Are they going to say who composed the song? I must have it.