iWatch

Apple poaches TAG Heuer exec for iWatch marketing role

Christian Zibreg ∙ Updated January 2, 2017

Apple has made another high-profile hire related to iWatch as CNBC reports that the company has successfully poached sales director of luxury Swiss watch maker TAG Heuer Patrick Pruniaux, who has now joined the iPhone maker's teams in California to help sell the iWatch and position the device as a must-have gadget in the minds of the consumers.

Several sources already suspected that the iWatch could actually be a high-end luxury watch augmented by smart functions. Also keep in mind that earlier reports said Apple had approached the world’s top watchsmiths in an attempt to poach their talent for its iWatch team.

That being said, this hire certainly makes sense because Apple is going to need experienced marketeers from the watch industry if it's to position the rumored device as a luxury good...

Voice messaging could be an integral iWatch feature

Joe Rossignol ∙ Updated April 17, 2018

As it becomes more clear that Apple is actually planning to release its highly-anticipated iWatch, the rumor mill has shifted towards what kinds of features the smart watch could have. It appears that voice messaging could be at the top of the list, at least according to a recent talk that UBS analyst Steven Milunovich had with Apple CEO Tim Cook in China…

Apple hires head software engineer from Atlas Wearables, likely to work on the iWatch

Joe Rossignol ∙ Updated January 27, 2016

Apple is believed to have an interesting pipeline of new products planned for the second half of this year, including new Macs, iPhones and its first wearable device. It has been speculated over the past several months that the company is gearing up to launch the so-called "iWatch" in the fall, a smart watch that will double as a health and fitness tracker for managing your heart rate, calories, blood glucose levels and more…

iWatch said to feature blood glucose and sweat sensors

Cody Lee ∙ Updated March 19, 2018

Rumors regarding the iWatch have reached a fever pitch this week. We've heard 3 reports in just the past 2 days, and we've got another one to add to the list this morning. It seems that everyone is interested in Apple's highly anticipated wearable.

Today's report comes from Chinese website Laoyaoba, which claims that Apple has finalized the design and specifications of the watch, and is now awaiting FDA approval. The site also says that the device will include blood glucose and sweat sensors...

Apple turns to professional athletes for testing of iWatch fitness capabilities

Joe Rossignol ∙ Updated April 17, 2018

With just four months remaining until Apple is expected to unveil its oft-rumored iWatch, a new report claims that the iPhone maker has teamed up with professional athletes to test the smartwatch's fitness capabilities in intense training environments. The report, citing a source with knowledge of the testing, adds that Apple has invited players from the MLB, NBA and NHL to its Cupertino headquarters on numerous occasions for this testing.

Apple is reportedly working with Los Angeles Lakers superstar Kobe Bryant, Los Angeles Kings right winger Dustin Brown and at least a few other star athletes, one being an unidentified player for the Boston Red Sox. The athletes have been forced to sign non-disclosure agreements that prohibit them from discussing the existence of the iWatch or their involvement in the testing process…

iWatch to come in multiple designs with more than 10 sensors

Cody Lee ∙ Updated April 17, 2018

Hot on the heels of a report from Reuters yesterday regarding the iWatch, The Wall Street Journal has published a scoop of its own on Apple's oft-rumored smartwatch. The outlet agrees with some previous speculation, and offers up some new details on the device.

Citing sources familiar with the project, the site says Apple is planning multiple versions of its smartwatch. It's working on different designs, and sizes, in an effort to appeal to various tastes in fashion. It also adds that the watch will feature more than 10 built-in sensors...

iWatch to launch in October with wireless charging, pulse sensor and more

Cody Lee ∙ June 19, 2014

Reuters is out with a new report this afternoon regarding the iWatch. Citing sources familiar with the project, the outlet says that Apple's long-rumored smartwatch is set to go into mass production next month at Taiwan's Quanta Computer Inc, ahead of a likely October launch.

The report also offers up some details about the so-called iWatch—most of which we've heard rumored before—including that the device will feature a 2.5-inch display and wireless charging capabilities, and will have a built-in sensor that'll be capable of monitoring a user's pulse...

Rumors: power draw issues plaguing iWatch, sapphire screen exclusive to 5.5″ iPhone 6

Christian Zibreg ∙ Updated October 30, 2017

It was just yesterday that analyst Matt Margolis speculated that Apple and its manufacturing partner GT Advanced - which operates a sophisticated sapphire plant in Arizona - can produce enough sapphire glass for both iPhone 6 models and now comes word that's not really the case.

Taiwan's Economic Daily News is out with a report claiming that only the larger 5.5-inch iPhone 6 model incorporates a sapphire-strengthened screen as Apple and GT continue to cope with yield issues and production limitations. As for Apple's rumored iWatch, the paper says current prototypes of the wearable device are plagued with energy consumption issues related to its OLED screen...

Apple tells the FDA that it feels morally obligated to improve health devices

Joe Rossignol ∙ Updated April 17, 2018

We know that Apple was in a health-oriented talk with the U.S. Food and Drug Administration last December, but the specifics of that discussion were not revealed until this morning. Three months after filing a Freedom of Information Act request, Apple Toolbox has received an official response from the FDA about what it talked about with the world's most valuable tech corporation. Read ahead for highlights from the conversation…

iWatch with curved OLED screen rumored to launch in October

Christian Zibreg ∙ June 6, 2014

A new report by the Japanese business newspaper Nikkei alleges that Apple's rumored wearable project, the iWatch, will be ready for launch in October.

The device will be reportedly outfitted with a curved display which uses power-efficient OLED screen technology, as opposed to the traditional LCD panels utilized on Apple's existing devices family.

According to an unnamed parts manufacturer, Apple anticipates strong demand and is therefore planning to produce between three and five million iWatch units per month - a figure that would potentially exceed combined sales of all the various smartwatches floating around, by a large margin...

iWatch components said to be going into production this month

Cody Lee ∙ June 5, 2014

Cantor Fitzgerald's Brian White reports that several components for the so-called iWatch are going into mass production this month. The analyst believes that Apple is planning to unveil the long-rumored smartwatch in September, perhaps alongside the iPhone 6.

White bases his report on his recent tour of Computex, Asia's largest technology show, where wearables were by far the most talked-about products. There, sources from supply chain companies told him iWatch component production would soon begin ramping up...

Trademark filings discovered for Healthbook, HealthKit and iResearch

Cody Lee ∙ May 30, 2014

With Apple's WWDC keynote now just a few days away, speculation regarding what the company will announce on Monday is heating up. We saw the iOS 8 and OS X banners earlier today, and now we have some mysterious trademark filings.

The folks over at MacRumors have discovered several trademark applications related to the term 'Healthbook,' which is a new app rumored for iOS 8. The documents don't say they were filed by Apple, but looking at the clues, it's fairly obvious...