Less than two weeks following its iPhone 6s commercial that focused on 3D Touch, Apple's begun rolling some new ads for the handset.
Adopting the dynamic and to-the-point format inaugurated by the previous ad, a trio of new commercials—titled “Crush,” “The Camera” and “Flip a Coin” and all starring actor and singer Jamie Foxx—showcase other iPhone 6s capabilities, like hands-free 'Hey Siri' and a variety of camera features.