Last October, Motorola’s Advanced Technology and Projects (ATAP) group, then a subsidiary of Google, announced an interesting partnership with PhoneBloks with the goal of creating highly modular smartphones that customers could build and update themselves much like LEGO bricks.
Basically a free, open hardware platform, Project Ara calls for a structural metal endoskeleton frame designed to hold a bunch of different items in place.
Swappable parts would include commonly used phone components like a display, keyboard, battery, electrical components, cameras and custom 3D-printed module enclosures. The audacious idea behind Project Ara is to allow folks to easily swap out malfunctioning modules or replace components with better parts as technology evolves.
Those who custom-build PCs will know what I'm talking about. It's interesting that the 100 engineers strong ATAP group, led by former DARPA director Regina Dugan, was not included in Google's sale of Motorola to Lenovo and instead got folded into Google’s Android team to work under the direction of Android's new head, Sundar Pichai.
Today, Google posted a video providing a glimpse into the DIY smartphone project, ahead of the first Ara Development Conference which runs April 15-16 at the Computer History Museum in Mountain View, California...