ComScore

Here’s what people are mainly using their smart speakers for

Christian Zibreg ∙ May 31, 2017

Smart speakers such as Amazon's Echo, Google's Home (and, soon, Apple's alleged standalone Siri device) allow users to get answers in the more comfortable settings of their homes.

As these things are always listening, there's no need to press a button or pull a phone out of your pocket. But what exactly are people using Amazon Echo and other smart speakers for?

A ComScore study, charted by Statista, says the most common use case is asking basic questions with 60 percent of US smart speaker owners using their device for simple requests, followed by weather queries (57 percent), playing music (54 percent), setting timers/alarms (41 percent), creating reminders/to-dos (39 percent) and more.

In what's bound to be disappointing to Amazon, the study found that very few users of smart speakers use them to order goods or services online, with just 8 percent of US smart speaker owners using their device to order food/services and 11 percent ordering products online.

According to a May research conducted by digital agency Stone Temple, providing answers to basic questions actually is not Alexa’s strong suit.

Amazon's digital assistant powering the Echo family of devices was able to answer just 20.7 percent of the 5,000 questions asked as part of the experiment.

Siri performed similar to Alexa.

Amazon said today that Echo owners and iOS customers who use the mobile Alexa app or the Amazon shopping app can now enable integration with iCloud Calendar.

Speaking of which, the comScore study found that less than one-third of smart speaker owners in the US (27 percent) use their device to find what's on their calendar for the day or add new appointments to the calendar hands-free.

iPhone captures 42% market share in the United States for May

Joe Rossignol ∙ April 17, 2018

The latest numbers reveal that the iPhone remains the most popular smartphone in the United States, with 41.9% market share for a three-month period ending May 2014. Samsung was the second most popular smartphone maker with a 27.8% share, attributed to its Galaxy-branded devices. LG (6.5%), Motorola (6.3%) and HTC (5.1%) round off the top five.

While the iPhone was the most popular smartphone, Android held a commanding 52.1% share among mobile platforms. iOS followed not too far behind at 41.9%, while Windows Phone (3.4%), BlackBerry (2.3%) and Symbian (0.1%) all trailed by quite a distance. Android also had 52.1% market share for the three-month period ending February, while iOS gained 0.6 percentage points…

Apple hits 40.6 percent share of US smartphone subscribers

Christian Zibreg ∙ November 6, 2013

Research firm comScore is out with its new report measuring the state of the United States smartphone market for a three-month period ended September 30 and Apple's iPhone grew its share to comprise a healthy 40.6 percent of the nation's smartphone units. In other words, four out of each ten smartphones in the country were iPhones.

Samsung also gained share, LG stayed flat while HTC and Motorola both lost ground amid strong competition from Apple and Samsung devices. All told, iOS seems to be gaining ground overall, adding 0.7 percentage points to its share versus 0.2 percentage points for Android. The full reveal and charts can be found after the break...

iPhone gaining over Android in US, two-thirds of iOS users on Apple Maps

Christian Zibreg ∙ October 7, 2013

Breaking all of the preconceived notions about the cyclicality of the iPhone, a new survey shows Apple's iOS gaining on Google's Android and the embattled BlackBerry during a three-month period ended August 2013. The iPhone gained 1.3 percentage points ranking as the top smartphone vendor in the United States with a cool 40.7 percent share of the nation's smartphone subscribers.

Although Google's Android led with a dominating 51.6 percent share, its slice of the smartphone platform market actually shrank by 0.8 percentage points. What's really interesting about Apple's growth is that iOS outsold Android without the new iPhones. The full breakdown is after the break...

Apple remains #1 smartphone maker in U.S.

Ed Sutherland ∙ April 14, 2018

If anyone needed confirmation, the U.S. smartphone market can be summed up in two words: Apple and Samsung. Those are the findings by measurement firm comScore, with Apple increasing its lead as the nation's top smartphone brand. The iPhone maker had 39.2 percent of the domestic market at the end of May, growing its share 0.3 points.

Samsung also improved on its February second-place showing, growing 1.7 percentage points to capture 23 percent of the American market. Meanwhile, Google's Android remains the No. 1 smartphone platform in the U.S., although Apple's iOS inched up during the three-month period which ended in May...

comScore: Apple increases lead as top US smartphone maker

Cody Lee ∙ June 4, 2013

While Wall Street analysts and investors seem pretty content with the 'Apple is doomed' meme, the numbers continue to fall in Apple's favor. The company's mobile devices are still wildly popular and selling out in droves— particularly here in the US.

Market research firm comScore published a new report today regarding the state of the US smartphone market. And not only does it show that Apple is leading in smartphone marketshare in the country, but it's growing faster than the competition...

comScore: Apple accounts for nearly 40% of US smartphone market

Cody Lee ∙ May 3, 2013

Looking at tech news headlines from the past few months, you'd think Apple was in trouble. And not just "we had an off quarter" trouble, but "is Apple the new Research in Motion" trouble. Some folks even think Tim Cook could lose his job.

But looking at the bare numbers seems to suggest the exact opposite. The company just reported a record-breaking quarter. It has more than $130 billion in cash. And according to a new report, it has nearly 40% of the US smartphone market...

Apple widens U.S. lead over Samsung, makes ground on Google

Christian Zibreg ∙ April 4, 2013

OMG, Apple is screwed! In another data point proving Apple doomsayers need to re-run their spreadsheets, research firm comScore reported Thursday its latest survey of the United States market for smartphones has found Apple's iPhone widening its lead over second-ranked Samsung, which has gone up one percentage point to grab a 21.3 percent share of US-owned smartphones during the three month average period ending February 2013.

During the same timeframe, Apple's slice of the pie has gone up from 35.9 percent in November 2012 to 38.9 percent of U.S. smartphone subscribers in February 2013, an increase of 3.9 percentage points. The good news doesn't stop here: Apple's iOS has increased 3.9 percentage points to 38.9 percent, matching Apple's aforementioned smartphone share.

Google's Android platform, available on numerous devices from dozens of manufacturers, still ranked as the top smartphone platform with a healthy 51.7 percent market share in February 2013, but it has dropped two percentage points from the November 20121 53.7 percent share...

Apple.com is the world’s eighth most popular web property

Christian Zibreg ∙ March 26, 2013

Research firm comScore today issued a new survey of the world's top web properties. Apple.com, which comScore ranked the world's eleventh most-popular web site last year, climbed to the #8 slot, reflecting the growing popularity of Apple gadgets in the post-Jobs era. Matter of fact the Apple.com web site recorded a 54 percent increase in the number of hits compared to last year.

That's a significant difference versus a 38 percent average gain for the top 100 measured web properties and the largest increase in the top ten rankings. It should be noted that the web analytics company now finally includes both hits from desktop as well as mobile devices. Go past the fold for the full breakdown...

Chart: how US mobile landscape changed in 7 years

Christian Zibreg ∙ March 21, 2013

Research firm comScore today released a comprehensive report on mobile landscape in the United States and elsewhere and one particular chart stands out as another example of how the smartphone market is a duopoly between iOS and Android, with Apple and Samsung increasingly taking industry's profits at the expense of - well, pretty much every other handset maker out there.

Spanning 2005-2012, the chart paints an accurate picture of platform dynamics when it comes to the competitive market for connected mobile devices...

Apple beats Samsung in U.S. smartphone sales

Christian Zibreg ∙ March 6, 2013

Here's some good news: research firm comScore Wednesday announced that during a three-month average ending January 2013 Apple crushed Samsung in United States smartphone sales. Specifically, the iPhone maker was the top US smartphone vendor with a 37.8 percent market share in January 2013, which was up 3.5 percentage points from October 2012. Samsung was second with a notably lower market share of 21.4 percent, a slight 1.9 percentage point increase from October 2012. All told, Apple's 3.5 percentage point gain was Android's loss as we see Google's mobile operating system dropping for the first time. So much about the supposedly "weaker than expected" iPhone 5 demand...

Apple passes LG for second U.S. spot as iOS-Android duopoly tops 90%

Ed Sutherland ∙ January 3, 2013

Lots of interesting data points to chew on in the latest comScore survey pertaining to cell phone sales in the United States during a three-month period ending November 2012. According to data, having knocked LG out of the position it held, Apple rose to become the second cell phone maker in the United States, despite only making smartphones.

Furthermore, nearly one out of each five mobile phone owners in the country is now using an iPhone. Looking just at smartphones, more than one in three U.S. subscribers now own a 'boring' iPhone. And as Apple and Samsung remain the only two smartphone vendors seeing growth in the U.S., no wonder iOS and Android now hold 90 percent of the country's market for smartphones. Talk about duopoly!