Elon Musk recently changed Twitter's logo and name, nuking the famous bird icon and rebranding the iOS and Android app as "X."
Why does the App Store still list Elon Musk’s X app as “Twitter” after rebranding?
Branding
Check out Google’s new YouTube startup sound and opening animation
Google is rolling out a new startup sound and opening animations that play when opening the app, similar to Netflix's famous "tudum" sound.
Jony Ive files for a trademark for the term “LoveFrom Jony”
Following the recent announcement of his long-in-the-making exit from Apple to form his own design studio, called LoveFrom and counting Apple as its first client, design tzar Jony Ive has now filed for a trademark for the term “Lovefrom Jony”.
Elgato rebrands as Eve Systems, sells its streaming gaming accessory division to Corsair
Elgato Systems announced Wednesday that it's renaming itself to Eve Systems and selling its successful gaming business to the gaming peripherals maker Corsair.
Google rebrands Android Wear as Wear OS
Google is renaming its Android Wear software as “Wear OS”.
Samsung’s nicely done brand philosophy video says “Do What You Can’t” isn’t just a slogan
Samsung has been using its “Do What You Can't” tagline in Galaxy advertising since about a year ago and it's been working out nicely for them. The company wants customers to realize that “Do What You Can't” is what they do every day, not just a marketing slogan, so they've put together an impressive brand philosophy video.
Video: YouTube’s overhauled look and new features coming to iOS app
Google's YouTube app for iOS is undergoing some changes amid a broader redesign and rebranding effort reflected in the service's revamped logo and icon, announced earlier today.
iTunes Podcasts rechristened as Apple Podcasts
Apple's long offered a dedicated podcast directory, titled iTunes Podcasts. As first noted by 9to5Mac, the company has rebranded iTunes Podcasts as Apple Podcasts and is now offering redesigned badge artwork and icons for publishers to use via its Apple Podcasts Identity Guideline webpage.
Refreshed badge graphics is now showing the “Listen on Apple Podcasts” message.
Check out Twitter’s new default profile image replacing the infamous egg avatar
In a blog post today titled “Rethinking our default profile photo”, Twitter announced that accounts without a profile image will now show a new, more generic avatar rather than the old icon resembling an egg. Twitter recently added new features to its mobile app in the form of notification filters that let you filter out “egg” accounts, as well as mute words, phrases and more in your timelines. The original egg profile image has lasted on the service for full seven years, but it's now run its course.
Pandora refreshes its brand identity ahead of on-demand music streaming service launch
Whether you listen to ad-supported Pandora or Pandora Plus, an improved version of its $5 per month Pandora One offering, you'll be enjoying Pandora's new logo and brand identity which the company unveiled in a blog post today. As Pandora Plus is now available to everyone, Pandora has decided to celebrate that milestone by unveiling “a new brand to enhance your Pandora experience and help bring your music to life.
Apple is dropping “Store” from retail locations and online in branding simplification move
What was once “Apple Store Fifth Avenue” is now just “Apple Fifth Avenue” as the Cupertino firm starts dropping “Store” branding from its retail locations and online. The change is live on the Apple Retail website as brick-and-mortar locations no longer have “Store” titling, as first discovered by MacRumors.
Is Apple going to rebrand OS X as ‘macOS’?
OS X, the desktop operating system which powers the Mac—“it's what makes a Mac a Mac,” says Apple—does not fit into the company's current OS naming scheme that has already given us watchOS, tvOS and iOS, but that might be about to change.
According to Portuguese-language site MacMagazine.com.br, developer Guilherme Rambo has discovered an interesting mention of 'macOS' in the “FUFlightViewController_macOS.nib” interface file within the FlightUtilities framework inside OS X code.