Apple

Apple to start taking iPhone 5c pre-orders this Friday, available September 20

Apple's more affordable iPhone 5c is official now. Having already provided a quick laundry list of iPhone 5c features, we're now left with the two crucial questions: when exactly is the iPhone 5c scheduled to go on sale and how much will it set you back? Don't worry, iDB has you covered. The full launch details, pre-orders, pricing and availability information is right after the break...

Apple’s Touch ID fingerprint scanning revealed

A last-minute leak from our friends over at Nowhereelse.fr suggested that Apple would refer to the rumored iPhone 5s fingerprint sensor as Touch ID. The rumors were true: Apple first revealed the top-end iPhone 5s which has a much-improved camera and runs two times faster A7 chip that's 64-bit (the first for a phone) and a new motion chip called M7.

The executives saved the best part for the end of the presentation: the built-in fingerprint scanning feature which draws from Apple's 2012 acquisition of the Israeli biometric sensor experts AuthenTec. Jump past the fold for the full reveal..

Apple announces new M7 Motion coprocessor

Along with Apple's just announced A7 chip, comes a companion chip called the M7 that serves as a "Motion coprocessor." The purpose of this chip is to constantly measure motion data from the accelerometer, gyroscope, and compass built into the iPhone 5s.

This promises to open up a new playing field for health and fitness apps, in that they can actively track whether or not you're stationary, walking, driving, and more.

Apple’s new A7 chip inside iPhone 5s is 64-bit, ‘desktop-class architecture’

In revealing the new top-line iPhone 5s smartphone, Apple spent some air time talking about the all-new A7 chip. Contrary to previous reports and the somewhat mixed rumors, the new chip is 64-bit. This is huge. It's the first time Apple's made a jump to the modern 64-bit mobile architecture.

Apple says it's the first such piece of silicon in a smartphone ("I don't think the other guys are even talking about this," Schiller said) and notes iOS 7 has been specifically designed with 64-bit computing in mind. They are calling it a "huge leap forward in mobile computing performance" as the A7 enables "desktop-class architecture" on a mobile device...

This is the iPhone 5s

Well the big moment has finally arrived. After months of rumors, reports and speculation, Apple has just taken the wraps off of its new flagship smartphone: the iPhone 5s.

It's a familiar-looking handset with a bevy of upgrades—including a new 64-bit A7 processor, and a handful of new features. And yes, it looks like there's a new gold colorway...

Watch this now: how the iPhone 5c is made

Apple's website is bursting with new goodies. We've already posted YouTube versions of promotional videos in which Jonathan Ive, SVP of Design, and Dan Riccio, SVP of Hardware Engineering, educate us on the Touch ID fingerprint scanning and explain the advances behind the iPhone 5s's rear iSight camera.

With the all-new iPhone 5c featuring a polycarbonate plastic shell, the company's now gone to great lengths discussing the manufacturing process. The following promo clip depicts how Apple collaborated with its complex supply chain in Asia in order to produce the seamless hard-coated polycarbonate plastic shell for the iPhone 5c...

Say hello to the iPhone 5c

Apple's executives are on-stage at the company's Town Hall campus in the company's Cupertino, California headquarters. Head honcho Tim Cook kicked off the long-expected keynote at 10am Pacific / 1pm Eastern with his usual barrage of Apple biz stats (they don't call him a numbers guy for nothing).

And now, the company has officially taken the wraps off a product critics said would never see the light of  day: a more affordable iPhone. They are calling it the iPhone 5c and it's basically the existing 2012 iPhone 5 hardware redesigned around a polycarbonate plastic enclosure with a black front face and your choice  of one of the five brightly colored backplates: red, blue, yellow, green and white.

We have the full breakdown for you guys right after the jump...

iOS 7 will be available on September 18

Apple's keynote is underway at the Town Hall campus in Cupertino, California and the company has just confirmed the software will be released for public consumption next wednesday, September 18, 2013. There are over two hundred new features in iOS 7, including Control Center, better multitasking, improved notifications, iTunes Radio and of course a brand new flattened interface. Apple also surprised journalists by playing a few new ringtones and alert tones that are not present in Beta builds...

Apple announces new ‘Space Gray’ color for iPod touch, nano and shuffle

With Apple's iPod line receiving a significant upgrade last fall, and declining sales making the music players ever-less important, it wasn't surprising that there was no mention of them during today's event.

But Apple gave them a little love this afternoon, though, as it introduced a new colorway for the iPod touch, nano and shuffle. The devices are now available in the 'Space Gray' color, debuted on the iPhone 5S...

AppleCare+ launches in UK, France, Italy as Apple quietly jacks up incident fee to $79

If you're planning on buying a brand spanking new iPhone 5c or treat yourself to one of the colorful new plastic iPhones, you'd be wise to consider Apple's $99 AppleCare+ extended warranty coverage.

Because, for all the talk of the iPhone 5c's seamless hard-coated polycarbonate plastic shell ("you won’t see seams, or part lines, or joins,” Apple boasts; here's how it's made), the device is in fact prone to scratches and can be damaged.

The problem is, AppleCare+ is only available in the United States, Canada and Japan. Well, not anymore. Today, the extended warranty coverage is available to customers in the United Kingdom, France and Italy. Learn more just after the break...

Apple announces new iPhone partnership with Japan’s DoCoMo

Although it wasn't mentioned at the iPhone event, Apple announced today that it has partnered up with Japan's NTT DoCoMo to offer the iPhone this fall. The company just issued a press release confirming the deal with the carrier.

DoCoMo was the last major provider in the country to not offer Apple's popular handset, after years of failed negotiations. But it appears someone gave in, because the carrier will be selling both new iPhones on September 20th...