Apple

Apple cuts maximum iPhone trade-in value to $225

Less than 24 hours after extending its in-store and online iPhone trade-in program to Italy (and coming to Australia later this week), word on the street reaches us that Apple Stores have now slashed the maximum trade-in value of eligible iPhone models, as part of its Reuse and Recycle program, to a new low of $225 for good condition iPhone 5 units...

Vine updated with Loop Counts, revamped Activity section and more

Twitter-owned Vine's mobile app hasn't received a lot of important new features lately as the team focused on making the web interface more functional and prettier.

Today, Vine announced a cool new feature addition: Loop Counts. Now available in the just-updated Vine for iPhone version 2.1, Loop Counts indicate how many times people have looped a video, including on Vine and in embeds across the web.

Vine also contains a cleaner feed with bigger videos and a revamped Activity section with new account milestones and more visual notifications and other perks...

Google buys Songza, Rdio acquires TastemakerX

Google Music with its scan-and-match feature and streaming doesn't seem to be picking up any significant steam, and that's despite (or in spite of) Google's scale and an impressive one billion active Android devices in the wild.

Hoping to hit back at Apple and Beats, the Internet giant on Tuesday announced it's snapped up streaming music service Songza which, like Apple-owned Beats, specializes in finding the right music to fit your mood.

And in related music news, the popular Internet radio service Rdio today said it's acquiring TastemakerX, a music discovery and curation service...

Readdle’s Scanner Pro now half price to celebrate 6M downloads, iOS 8 app in the works

Scanner Pro, one of the best apps for quickly scanning and saving a digital version of a paper document, has passed six million downloads since its App Store debut in December of 2009.

It's a noteworthy milestone in my book given the software costs seven bucks and has thus far gone temporarily free only once, as Apple's Free App of the Week in January.

To celebrate the milestone, Ukrainian developer Readdle has temporarily shaved 50 percent off Scanner Pro's asking price, now available for a limited time for just $2.99...

Yahoo’s Mail for iPad picks up mail filters and personalized web features

Yahoo's Mail for iPad debuted in April of 2013 and has since been gradually picking up new features like multiple personal and Business Mail accounts, folder management, message swiping, support for Apple’s VoiceOver feature and much more.

Today, the software has received another boost as Yahoo announced it's bringing multiple features from the web interface to Mail for iOS, including news, search and snapshots of the weather, sports scores, stocks, popular videos and Flickr photos, now all accessible in one app...

Apple assembling in-house speech synthesis team to supplant Siri’s Nuance with better tech

As we've written before, Apple has created Siri in a modular manner, so that it could easily replace her Nuance-powered speech recognition engine with a similar piece of software. Siri since its inception has been reliant on Nuance technology, but things look to be changing sooner than later.

The company is reportedly assembling an in-house team of speech synthesis and voice recognition experts tasked with developing a proprietary technology that could supplant Nuance and give the personal assistant a “neural network” boost...

Apple launches iPhone trade-in in Italy, coming to Australia later this week

Last August, Apple Stores in the United States started accepting customers' older iPhones (iPhone 3G and up) in exchange for a credit redeemable against the purchase of a brand spanking new iPhone.

The iPhone trade-in has since expanded to Canada, the United Kingdom, France and Germany and has now gone live in Italy. Furthermore, the initiative is set to expand to Australia in the coming days.

Customers in Italy can now trade in their older iPhone model for an Apple Store Gift Card worth up to €220, which works out to about $300. Folks can then use the store credit towards the purchase of a new iPhone, helping bring upfront payment down to a more bearable level...

Apple livens up retail stores with backlit wall graphics from TV ads

Ace Metrix's ad-watching data compiled by Bloomberg has revealed that Apple's in-house advertisements are scoring lower than those created by its long-time ad agency, TBWA\Media Arts Labs. This includes Apple's TBWA-produced iPhone 5s television campaigns such as 'Gigantic' and 'From the Heart'.

Small wonder, then, that Apple has decided to use various motifs from these successful commercials inside its retail stores, starting with the installation of the brand new backlit wall graphics at select locations...

Apple’s cheaper iPod touch lineup now rolling out internationally

A week ago, Apple made some interesting changes to its lineup of the iPod touch media players. In addition to the cheaper $199/$249/$299 price points for 16/32/64GB models, the baseline model now has a rear camera like the 16 and 32GB variants.

Initially launched in the United States only, the refreshed 16GB iPod touch with a rear camera on Tuesday began rolling out across a number of Apple's key markets around the world, including in the UK, France, Italy and elsewhere...

Pebble 2.3 firmware now live with notification skipping with a double-click

Nearly a month into its most recent firmware update which has brought out a much-needed music volume control and Launcher item ordering, the maker of the Pebble smartwatch on Tuesday issued another firmware update while refreshing its companion iOS app with smaller changes.

The Pebble 2.3 software update brings improved Bluetooth performance and, more importantly, enables the ability to quickly skip to the next notification by double clicking, in addition to other tweaks...

DigiTimes: Samsung receives orders for 14nm Apple A9 chip

Kicking Samsung out of the supply chain for Apple-designed iPhone and iPad processors may be easier said than done.

For years now Apple's attempted to kickstart mass production of these chips at Taiwan Semiconductor Manufacturing Company (TSMC), the world's largest independent semiconductor foundry, to no avail.

As TSMC continues to cope with yield issues, technological hurdles and scale, rival Samsung is said to have landed orders for Apple's A9 processor set to appear inside next year's iPhone and iPad devices.

According to a new report by DigiTimes, the somewhat accurate Taiwanese trade publication, the sophisticated microprocessor will be fabbed on Samsung's advanced 14-nanometer process technology, albeit not exclusively...

Apple’s Back to School launches with free $100 store credit on Mac purchases

As predicted, Apple on Tuesday launched the 2015 Back to School promotion in the United States and in several countries around the globe, depending on their respective educational calendars.

Somewhat similar to last year's Back to School promotion, Apple this year is providing students with a $100 Gift card with the purchase of any new Mac model.

Students who opt for an iPhone or iPad will be treated to a free $50 Apple Store gift card. However, this is the first time that Apple's Back to School promotion is offering gift cards, redeemable against any Apple Store item purchase...